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์ˆํผ ์˜์ƒ ํ™œ์šฉ ๋งˆ์ผ€ํŒ… ๋‹ท์Šฌ๋ž˜์‹œ๋Œ€์‹œ, 50์–ต ํˆฌ์ž ์œ ์น˜

February 17th, 2022 Posted by News, Portfolio News, Uncategorized 0 thoughts on “์ˆํผ ์˜์ƒ ํ™œ์šฉ ๋งˆ์ผ€ํŒ… ๋‹ท์Šฌ๋ž˜์‹œ๋Œ€์‹œ, 50์–ต ํˆฌ์ž ์œ ์น˜”

์ˆํผ ์ฝ˜ํ…์ธ  ๊ธฐ๋ฐ˜์˜ ๋งˆ์ผ€ํŒ… ํ”Œ๋žซํผ ๋‹ท์Šฌ๋ž˜์‹œ๋Œ€์‹œ(๋Œ€ํ‘œ ์ด์ฐฝ์šฐ)๊ฐ€ 17์ผ 50์–ต ๊ทœ๋ชจ์˜ ํ”„๋ฆฌ์‹œ๋ฆฌ์ฆˆ Aํˆฌ์ž๋ฅผ ์œ ์น˜ํ–ˆ๋‹ค๊ณ  ๋ฐํ˜”๋‹ค. ์ด๋ฒˆ ํˆฌ์ž๋Š” ํฌ๋ ˆ์ŠคํŠธํŒŒํŠธ๋„ˆ์Šค ๋‹จ๋…์œผ๋กœ ์ด๋ฃจ์–ด์กŒ์œผ๋ฉฐ, ์•ž์„œ ๋ฐ›์€ ์‹œ๋“œ ํˆฌ์ž์™€ ํ•ฉ์ณ ๋ˆ„์  ํˆฌ์ž๊ธˆ์•ก์€ ์ด 70์–ต์ด๋‹ค.

๋‹ท์Šฌ๋ž˜์‹œ๋Œ€์‹œ๋Š” ์ปค๋จธ์Šค์™€ ์ฝ˜ํ…์ธ  ๋ถ„์•ผ์˜ ๋Œ€์„ธ์ธ ์ˆํผ ์˜์ƒ์„ ํ™œ์šฉํ•œ ๋งˆ์ผ€ํŒ… ํ”Œ๋žซํผ์œผ๋กœ, ํ…๋ฐ”์ดํ…๊ณผ 29CM๋ฅผ ์ด๋Œ์—ˆ๋˜ ์ด์ฐฝ์šฐ ๋Œ€ํ‘œ์˜ 3๋ฒˆ์งธ ๋„์ „์ด๋‹ค. ์•ž์„  ์‚ฌ์—…๋“ค์—์„œ์˜ ์„ฑ๊ณต ๊ฒฝํ—˜์ด โ€˜๊ฐœ๊ฐœ์ธ์˜ ๊ธฐ๋ก์— ์ค‘์ ์„ ๋‘” ์ฝ˜ํ…์ธ ๋ฅผ ํ™œ์šฉํ•œ ํ”Œ๋žซํผโ€™์ด๋ผ๋Š” ์ƒˆ๋กœ์šด ์‹œ๋„์—์„œ๋„ ํ†ตํ• ์ง€ ๊ด€์‹ฌ์ด๋‹ค.

๋‹ท์Šฌ๋ž˜์‹œ๋Œ€์‹œ๋Š” SNS์™€ ์ปค๋จธ์Šค๊ฐ€ ๊ฒฐํ•ฉ๋œ ํ˜•ํƒœ๋กœ ์ฐฝ์ž‘์ž์—๊ฒŒ๋Š” ํŒฌ์„ ๋ชจ์„ ์ˆ˜ ์žˆ๋Š” ๊ธฐํšŒ๋ฅผ, ๋ธŒ๋žœ๋“œ์—๋Š” ๋งˆ์ผ€ํŒ…์— ํ•„์š”ํ•œ ์ฝ˜ํ…์ธ ๋ฅผ ์ œ๊ณตํ•ด ์ค€๋‹ค.

์‰ฝ๊ฒŒ ๋งํ•ด ์‚ฌ์šฉ์ž ๊ฐœ๊ฐœ์ธ์€ ๋‹ท์Šฌ๋ž˜์‹œ๋Œ€์‹œ์˜ ๋งˆ์ดํŽ˜์ด์ง€์— ์ž์‹ ์ด ๊ธฐ๋กํ•œ ์ฝ˜ํ…์ธ ๋ฅผ ๊ธฐ๋ฐ˜์œผ๋กœ ๋‹ค์–‘ํ•œ ๋ธŒ๋žœ๋“œ๋“ค๊ณผ ํ•จ๊ป˜ ๋งˆ์ผ€ํŒ… ํ”„๋กœ์ ํŠธ๋“ค์„ ์ง„ํ–‰ํ•  ์ˆ˜ ์žˆ๋‹ค.

์ด ๋•Œ ๋ธŒ๋žœ๋“œ๋Š” ๋ธŒ๋žœ๋“œ ๊ด€์—ฌ๋„๊ฐ€ ๋†’์€ ์‚ฌ์šฉ์ž๊ฐ€ ์ฐฝ์ž‘ํ•œ ์–‘์งˆ์˜ ์ฝ˜ํ…์ธ ๋ฅผ ํ™•๋ณดํ•  ์ˆ˜ ์žˆ๋‹ค. ๋˜ํ•œ ์ด๋ ‡๊ฒŒ ์—…๋กœ๋“œ๋œ ์ฝ˜ํ…์ธ ๋“ค์„ ๋‹ท์Šฌ๋ž˜์‹œ๋Œ€์‹œ๊ฐ€ ์„ ๋ณ„ํ•ด ์†Œ๊ฐœํ•˜๊ธฐ ๋•Œ๋ฌธ์— ์ผ๋ฐ˜ ์‚ฌ์šฉ์ž ์ž…์žฅ์—์„œ๋Š” SNS ํ˜•ํƒœ์˜ ๋น„๋””์˜ค ๋งค๊ฑฐ์ง„์œผ๋กœ ์ฝ˜ํ…์ธ ๋ฅผ ์†Œ๋น„ํ•  ์ˆ˜ ์žˆ๋‹ค.

์‚ฌ์šฉ์ž๊ฐ€ ์ฝ˜ํ…์ธ  ์†Œ๋น„์ž์ด๋ฉด์„œ ๋™์‹œ์— ์ฝ˜ํ…์ธ  ์ฐฝ์ž‘์ž๋„ ๋  ์ˆ˜ ์žˆ๋‹ค๋Š” ์ ๋„ ๋งค๋ ฅ์ ์ด๋‹ค.

๋‹ท์Šฌ๋ž˜์‹œ๋Œ€์‹œ๋Š” ์•ž์œผ๋กœ ํ”Œ๋žซํผ์„ ํ†ตํ•ด ์ฐฝ์ž‘์ž-๋ธŒ๋žœ๋“œ-์†Œ๋น„์ž๊ฐ€ ๋‹ค์–‘ํ•œ ํ˜•ํƒœ์˜ ์ƒํ’ˆ์„ ๊ธฐํšํ•˜๊ณ  ํŒ๋งคํ•  ์ˆ˜ ์žˆ๋„๋ก ์ ๊ทน ์ง€์›ํ•  ๊ณ„ํš์ด๋‹ค.

ํŠนํžˆ ์ด๋ฒˆ์— ์œ ์น˜ํ•œ ํˆฌ์ž๊ธˆ์€ ์ž‘๋…„์— ๋Ÿฐ์นญํ•œ ์„œ๋น„์Šค๋ฅผ ๋ณธ๊ฒฉ์ ์œผ๋กœ ํ™๋ณดํ•˜๊ณ , ๊ฐœ๋ฐœ ์ธ๋ ฅ์„ ๋น„๋กฏํ•ด ์šฐ์ˆ˜ํ•œ ์ธ๋ ฅ์„ ํ™•๋ณดํ•˜๋Š”๋ฐ ์ค‘์ ์ ์œผ๋กœ ํ™œ์šฉํ•  ๊ฒƒ์ด๋ผ๊ณ  ๋ฐํ˜”๋‹ค. ๊ธ€๋กœ๋ฒŒ ์ง„์ถœ๋„ ์—ผ๋‘ํ•ด ๋‘ฌ ์ด์— ๋Œ€ํ•œ ๊ธฐ๋ฐ˜ ์ž‘์—…๋„ ๋ณ‘ํ–‰ํ•ด ๋‚˜๊ฐˆ ์˜ˆ์ •์ด๋‹ค.

๋‹ท์Šฌ๋ž˜์‹œ๋Œ€์‹œ ์ด์ฐฝ์šฐ ๋Œ€ํ‘œ๋Š” โ€œ๊ทธ๋™์•ˆ์˜ ์ด์ปค๋จธ์Šค ์‹œ์žฅ์€ ์˜คํ”„๋ผ์ธ์—์„œ์˜ ๊ตฌ๋งค ํ–‰ํƒœ๋ฅผ ์˜จ๋ผ์ธํ™”์‹œํ‚ค๋ฉฐ ์„ฑ์žฅํ–ˆ๋Š”๋ฐ, ์•ž์œผ๋กœ๋Š” ๊ฐœ์ธ์ด ์ƒ์‚ฐํ•˜๊ณ , ํŒฌ์—๊ฒŒ ํŒ๋งคํ•˜๋ฉฐ ์ด๋ฅผ ์ž์‚ฐํ™”ํ•ด ์œ ํ†ตํ•˜๋Š” โ€˜NFT๋ฅผ ํ†ตํ•œ ๋””์ง€ํ„ธ ์ƒํ’ˆโ€™์„ ์ค‘์‹ฌ์œผ๋กœ ์‹œ์žฅ ๊ตฌ์กฐ๊ฐ€ ๋ณ€ํ™”ํ•  ๊ฒƒ์œผ๋กœ ๋‚ด๋‹ค๋ณธ๋‹คโ€๊ณ  ๋งํ–ˆ๋‹ค.

๊ทธ๋Š” โ€œ๋‹ท์Šฌ๋ž˜์‹œ๋Œ€์‹œ๋Š” ์ฐฝ์ž‘์ž๋ฅผ ๋ธŒ๋žœ๋”ฉํ•˜๊ณ  ์ด๋“ค์ด ๋งŒ๋“  ๋””์ง€ํ„ธ ์ƒํ’ˆ์„ NFT๋ฅผ ํ™œ์šฉํ•˜์—ฌ ์ž์‚ฐํ™”ํ•˜๊ณ  ๋งˆ์ผ€ํŒ…ํ•˜๋Š” ์ƒˆ๋กœ์šด ํ”Œ๋žซํผ์œผ๋กœ ๋ฏธ๋ž˜ ์‹œ์žฅ ์žฌํŽธ์— ํ•ต์‹ฌ์ ์ธ ์—ญํ• ์„ ํ•  ๊ฒƒโ€์ด๋ผ๊ณ  ๋ถ€์—ฐํ–ˆ๋‹ค.

ํˆฌ์ž๋ฅผ ์ฃผ๋„ํ•œ ํฌ๋ ˆ์ŠคํŠธํŒŒํŠธ๋„ˆ์Šค์˜ ํ•œ์Šน ๋Œ€ํ‘œ๋Š” โ€œ์—ฐ์‡„ ์ฐฝ์—…๊ฐ€์ธ ์ด์ฐฝ์šฐ ๋Œ€ํ‘œ์™€ ํŒ€์˜ ์—ญ๋Ÿ‰์— ๋Œ€ํ•œ ์‹ ๋ขฐ๋ฅผ ๋ฐ”ํƒ•์œผ๋กœ, ์ˆํผ ์ฝ˜ํ…์ธ  ์˜์ƒ์— ์˜๋ฆฌํ•˜๊ฒŒ ์ปค๋จธ์Šค๋ฅผ ์ ‘๋ชฉํ•ด ๋ฌธ์ œ๋ฅผ ํ’€์–ด๋‚˜๊ฐ€๋Š” ๋ฐฉ์‹์ด ํฅ๋ฏธ๋กœ์› ๋‹คโ€๊ณ  ํ‰ํ–ˆ๋‹ค. ์ด์–ด โ€œ์ฝ˜ํ…์ธ ๋ฅผ ์ƒ์‚ฐํ•ด ๋‚ด๋Š” ์ฐฝ์ž‘์ž์˜ ์—ญํ• ์ด ๋งˆ์ผ€ํŒ… ์ธก๋ฉด์—์„œ ๋”์šฑ ์ค‘์š”ํ•ด์งˆ ๊ฒƒ์œผ๋กœ ์˜ˆ์ƒ๋˜๋Š” ๋ฐ”, ๊ธฐ์กด ์‹œ์žฅ์˜ ์ธ์Šคํƒ€๊ทธ๋žจ, ํŽ˜์ด์Šค๋ถ, ํ‹ฑํ†ก๊ณผ๋Š” ์ฐจ๋ณ„์ ์ธ ๋งˆ์ผ“ํŒ… ํ”Œ๋žซํผ์œผ๋กœ ๊ธ€๋กœ๋ฒŒ ์‹œ์žฅ์—์„œ์˜ ์„ฑ์žฅ ์ž ์žฌ๋ ฅ์ด ๊ธฐ๋Œ€๋œ๋‹คโ€๊ณ  ํˆฌ์ž ์ด์œ ๋ฅผ ๋ฐํ˜”๋‹ค.

๊น€ํ˜„์•„ ๊ธฐ์ž

๊ธฐ์‚ฌ๋งํฌ

ํฌ์Šค์ฝ”ยทGS, ็พŽ์ˆ˜์†Œ๊ธฐ์—… ‘๋ฆฌ์นด๋ณธ’ ํˆฌ์žโ€ฆ”์นœํ™˜๊ฒฝ ์‹ ์‚ฌ์—… ๋ฐ•์ฐจ”

January 27th, 2022 Posted by News, Portfolio News, Uncategorized 0 thoughts on “ํฌ์Šค์ฝ”ยทGS, ็พŽ์ˆ˜์†Œ๊ธฐ์—… ‘๋ฆฌ์นด๋ณธ’ ํˆฌ์žโ€ฆ”์นœํ™˜๊ฒฝ ์‹ ์‚ฌ์—… ๋ฐ•์ฐจ””

ํฌ์Šค์ฝ”์™€ GS๊ทธ๋ฃน์ด ๋ฏธ๊ตญ ์‹ค๋ฆฌ์ฝ˜๋ฐธ๋ฆฌ ์†Œ์žฌ ๊ธฐํ›„๊ธฐ์ˆ  ์ „๋ฌธ๊ธฐ์—… ๋ฆฌ์นด๋ณธ(ReCarbon)์— ํˆฌ์žํ–ˆ๋‹ค. ํŠนํžˆ ์ „๋žต์  ํˆฌ์ž์ž๋กœ ์ฐธ์—ฌํ•ด ์นœํ™˜๊ฒฝยท์ €ํƒ„์†Œ ๊ธฐ์ˆ  ๊ฐœ๋ฐœ์— ํ˜‘์—…ํ•  ์˜ˆ์ •์ด๋‹ค. ํƒ„์†Œ์ค‘๋ฆฝ ์‹œ๋Œ€๋ฅผ ๋Œ€๋น„ํ•ด ๋ฏธ๋ž˜ ์‹ ์‚ฌ์—… ์„ ์ ์— ๋‚˜์„  ๊ฒƒ์œผ๋กœ ํ’€์ด๋œ๋‹ค.
๋ฆฌ์นด๋ณธ์€ 27์ผ(ํ˜„์ง€์‹œ๊ฐ„) ํฌ์Šค์ฝ”์™€ GS๊ฐ€ ์ฐธ์—ฌํ•œ 2500๋งŒ ๋‹ฌ๋Ÿฌ(์•ฝ 300์–ต์›) ๊ทœ๋ชจ ์‹œ๋ฆฌ์ฆˆB1 ์ž๊ธˆ์กฐ๋‹ฌ ๋ผ์šด๋“œ๋ฅผ ์™„๋ฃŒํ–ˆ๋‹ค๊ณ  ๋ฐํ˜”๋‹ค.

๋ฆฌ์นด๋ณธ์€ ํ•œ๊ตญ์ธ ๊น€์ค‘์ˆ˜ ๋Œ€ํ‘œ๊ฐ€ ์ง€๋‚œ 2011๋…„ ์‹ค๋ฆฌ์ฝ˜๋ฐธ๋ฆฌ์— ์„ค๋ฆฝํ•œ ๋ฒค์ฒ˜๊ธฐ์—…์ด๋‹ค. ์˜จ์‹ค๊ฐ€์Šค๋ฅผ ์ €ํƒ„์†Œ ํ•ฉ์„ฑ๊ฐ€์Šค์™€ ๊ทธ๋ฆฐ ์ˆ˜์†Œ๋กœ ์ „ํ™˜ํ•˜๋Š” ‘ํ”Œ๋ผ์ฆˆ๋งˆ ํƒ„์†Œ์ „ํ™˜์žฅ์น˜(Plasma Carbon Conversion UnitยทPCCU)’๋ฅผ ๊ฐœ๋ฐœํ–ˆ๋‹ค. ์ด์‚ฐํ™”ํƒ„์†Œ๋ฅผ ๊ฐ์ถ•์‹œํ‚ค๋Š” ๋™์‹œ์— ์ˆ˜์†Œ์™€ ์ผ์‚ฐํ™”ํƒ„์†Œ๋ฅผ ์ƒ์‚ฐํ•  ์ˆ˜ ์žˆ๋‹ค๋Š” ์ ์ด ๊ฒฝ์Ÿ๋ ฅ์œผ๋กœ ๊ผฝํžŒ๋‹ค. ๋ฆฌ์นด๋ณธ์˜ PCCU๋Š” ์“ฐ๋ ˆ๊ธฐ ๋งค๋ฆฝ์žฅ, ์„์œ ํ™”ํ•™ ๊ณต์žฅ ๋“ฑ์—์„œ ํ™œ์šฉ๋˜๊ณ  ์žˆ๋‹ค.

์ •์œ  ์‚ฌ์—… ๋น„์ค‘์ด ํฐ GS๊ทธ๋ฃน์€ ํƒ„์†Œ์ค‘๋ฆฝ ์‹œ๋Œ€์— ๋Œ€๋น„ ์นœํ™˜๊ฒฝ ์‹ ์‚ฌ์—… ํ™•๋ณด์— ์ง‘์ค‘ํ•˜๊ณ  ์žˆ๋‹ค. ์‹ค์ œ๋กœ ๊ตญ๋‚ด์™ธ์— ๋ฒค์ฒ˜์บํ”ผํƒˆ์„ ์„ค๋ฆฝํ•ด ๋ฐ”์ด์˜ค, ์—๋„ˆ์ง€ ๋“ฑ ๋ถ„์•ผ์˜ ์Šคํƒ€ํŠธ์—… ๋ฐœ๊ตดยท์œก์„ฑ์— ์ ๊ทนํ•ด์„œ ๋‚˜์„œ๊ณ  ์žˆ๋‹ค. ํฌ์Šค์ฝ” ์—ญ์‹œ ์ด์‚ฐํ™˜ํƒ„์†Œ ๋ฐฐ์ถœ ์ €๊ฐ์„ ์œ„ํ•ด ์ˆ˜์†Œํ™˜์›์ œ์ฒ ์„ ๋น„๋กฏํ•œ ํƒ„์†Œ์ค‘๋ฆฝ ์ƒ์‚ฐ ์ฒด์ œ ๊ตฌ์ถ•์„ ์ถ”์ง„ ์ค‘์ด๋‹ค.
ํ—ˆ์„œํ™ GS ๋ฏธ๋ž˜์‚ฌ์—…ํŒ€ ๋ถ€์‚ฌ์žฅ์€ “GS๋Š” ๋””์ง€ํ„ธ๊ณผ ๊ธฐํ›„๊ธฐ์ˆ ์„ ํ†ตํ•ด ๋ฏธ๋ž˜ ์„ฑ์žฅ ๋™๋ ฅ ๋น„์ „์„ ๊ณต์œ ํ•˜๋Š” ๊ธฐ์—…์— ๋Œ€ํ•œ ํˆฌ์ž๋ฅผ ์ง€์†ํ•˜๊ณ  ์žˆ๋‹ค”๋ฉฐ “๋ฆฌ์นด๋ณธ๊ณผ ํ˜‘์—…์„ ํ†ตํ•ด ๋ฆฌ์นด๋ณธ์˜ ์šฐ์ˆ˜ํ•œ ๊ธฐ์ˆ ์„ ์ ์šฉํ•ด ํƒ„์†Œ์ œ๋กœ ์‹œ๋Œ€์— ํฐ ์„ฑ๊ณผ๋ฅผ ๋‚ผ ๊ฒƒ์œผ๋กœ ๊ธฐ๋Œ€ํ•œ๋‹ค”๊ณ  ์ „ํ–ˆ๋‹ค.

์‹ ๋Œ€ํ˜ธ ํฌ์Šค์ฝ” ๋ฒค์ฒ˜ํŽ€๋“œ๊ทธ๋ฃน์žฅ์€ “๋ฆฌ์นด๋ณธ์˜ ๊ธฐ์ˆ ์ด ํฌ์Šค์ฝ” ๋“ฑ ๊ธ€๋กœ๋ฒŒ ๊ธฐ์—…์ด ์ง€์†๊ฐ€๋Šฅํ•œ ๋ชฉํ‘œ๋ฅผ ๋‹ฌ์„ฑํ•˜๋Š” ๋ฐ ๊ธฐ์—ฌํ•  ๊ฒƒ์œผ๋กœ ์ƒ๊ฐํ•œ๋‹ค”๊ณ  ๋งํ–ˆ๋‹ค.

ํ™์„ฑํ™˜ ๊ธฐ์ž

๊ธฐ์‚ฌ๋งํฌ

[์ฃผ๋ชฉ! ์ด์‚ฌ๋žŒ]์—์–ด๋กœ์ผ€์ด ๋Œ€ํ‘œ “์™ธ๋ชจยทํ•™๋ ฅ NOโ€ฆํŽธ๊ฒฌ ์—†๋Š” ํ•ญ๊ณต์‚ฌ ๋งŒ๋“ ๋‹ค”

November 23rd, 2021 Posted by Portfolio News, Uncategorized 0 thoughts on “[์ฃผ๋ชฉ! ์ด์‚ฌ๋žŒ]์—์–ด๋กœ์ผ€์ด ๋Œ€ํ‘œ “์™ธ๋ชจยทํ•™๋ ฅ NOโ€ฆํŽธ๊ฒฌ ์—†๋Š” ํ•ญ๊ณต์‚ฌ ๋งŒ๋“ ๋‹ค””

[์„œ์šธ=๋‰ด์‹œ์Šค] ์ด์žฌ์€ ๊ธฐ์ž = “์ฐจ๋ณ„ ์—†๋Š” ์ฑ„์šฉ์œผ๋กœ ํ•ญ๊ณต์‚ฌ์˜ ์ƒˆ๋กœ์šด ๋ฌธํ™”๋ฅผ ๋งŒ๋“ค์–ด์„œ ์ข‹์€ ์˜ํ–ฅ๋ ฅ์„ ๋ผ์น˜๊ณ  ์‹ถ์Šต๋‹ˆ๋‹ค.”

์—์–ด๋กœ์ผ€์ด๋Š” ์‹ ์ž… ๊ฐ์‹ค ์Šน๋ฌด์› ์ฑ„์šฉ ์š”๊ฑด์— ์™ธ๋ชจยทํ•™๋ ฅยท๋‚˜์ด์— ์ œํ•œ์„ ๋‘์ง€ ์•Š๊ณ , ํƒ€ํˆฌ๋„ ํ—ˆ์šฉํ•œ๋‹ค๊ณ  ๋ฐํ˜€ ์ด๋ชฉ์„ ๋Œ์—ˆ๋‹ค. ๊ฐ•๋ณ‘ํ˜ธ ์—์–ด๋กœ์ผ€์ด ๋Œ€ํ‘œ๋Š” ์ตœ๊ทผ ๋‰ด์‹œ์Šค์™€ ๋งŒ๋‚˜ “์‹ ์ƒ ํ•ญ๊ณต์‚ฌ๋กœ์„œ ํŽธ๊ฒฌ๊ณผ ์ฐจ๋ณ„์„ ๋„˜์–ด ๋” ๋งŽ์€ ๊ฐ€์น˜๋ฅผ ์ „๋‹ฌํ•˜๊ฒ ๋‹ค”๊ณ  ๋ฐํ˜”๋‹ค.

์ถฉ๋ถ ์ฒญ์ฃผ๊ตญ์ œ๊ณตํ•ญ์„ ๊ฑฐ์ ์œผ๋กœ ํ•˜๋Š” LCC(์ €๋น„์šฉํ•ญ๊ณต์‚ฌ) ์—์–ด๋กœ์ผ€์ด๋Š” ์ง€๋‚œ 4์›” ์ฒญ์ฃผ~์ œ์กฐ ๋…ธ์„  ์ •๊ธฐํŽธ ์šดํ•ญ์„ ์‹œ์ž‘ํ–ˆ๋‹ค. ์ถœ๋ฒ” 5๋…„ ๋งŒ์— ์šฐ์—ฌ๊ณก์ ˆ ๋์— ์ทจํ•ญํ•˜๊ฒŒ ๋œ ๋งŒํผ ๊ฐํšŒ๋„ ๋‚จ๋‹ฌ๋ž๋‹ค. ๊ฐ• ๋Œ€ํ‘œ๋Š” “๋ช‡ ๋…„ ๋™์•ˆ ํž˜๋“  ์ผ์„ ๋งŽ์ด ๊ฒช์€ ๋์— ์ทจํ•ญํ–ˆ๋Š”๋ฐ ํƒ‘์Šน๋ฅ ์ด ๊ณ„์† ์˜ฌ๋ผ๊ฐ€๊ณ  ์žˆ์–ด์„œ ํž˜์ด ๋œ๋‹ค”๊ณ  ๋ฐํ˜”๋‹ค.
์‹ค์ œ๋กœ ์ทจํ•ญ ์ฒซ ๋‹ฌ์—๋Š” ํƒ‘์Šน๋ฅ ์ด 16.1%๋กœ ์ €์กฐํ–ˆ์ง€๋งŒ ์ด๋ฒˆ ๋‹ฌ์—๋Š” 92%๋กœ ๋งŒ์„์— ๊ฐ€๊น๊ฒŒ ์šดํ•ญํ•˜๊ณ  ์žˆ๋‹ค. ์ฒญ์ฃผ๊ณตํ•ญ ๋‚ด ์ ์œ ์œจ์€ 1์œ„๋ฅผ ๊ธฐ๋กํ–ˆ๋‹ค. ๊ฐ• ๋Œ€ํ‘œ๋Š” ์ด์šฉ๊ฐ๋“ค์˜ ์ž…์†Œ๋ฌธ ๋•์ด ํฌ๋‹ค๊ณ  ํ–ˆ๋‹ค. ๊ทธ๋Š” “์‹ ์ƒํ•ญ๊ณต์‚ฌ์ด๋‹ค ๋ณด๋‹ˆ ์ฒ˜์Œ์—” ์ž˜ ๋ชฐ๋ผ์„œ ๊บผ๋ คํ–ˆ๋˜ ์ ๋„ ์žˆ๊ฒ ์ง€๋งŒ ํƒ‘์Šนํ–ˆ๋˜ ์ด์šฉ๊ฐ๋“ค์ด ์ข‹์€ ์–˜๊ธฐ๋ฅผ ํ•ด์ฃผ๊ณ , ๊ตญํ† ๋ถ€์—์„œ ์•ˆ์ „ ๋ถ€๋ฌธ์— ๋†’์€ ํ‰๊ฐ€๋ฅผ ๋ฐ›๋Š” ๋“ฑ ์ƒํ™ฉ์ด ์ข‹์•„์ง€๊ณ  ์žˆ๋‹ค”๊ณ  ๋งํ–ˆ๋‹ค.

์—์–ด๋กœ์ผ€์ด์˜ ๊ฐ€์žฅ ํฐ ์ฐจ๋ณ„์ ์€ ์„ฑ๋ณ„๋ณด๋‹ค๋Š” ๊ฐœ์„ฑ์ด ์ค‘์š”ํ•œ ‘์  ๋”๋ฆฌ์Šค(์„ฑ ๊ตฌ๋ถ„์ด ์—†๋Š”)’๋ฅผ ๊ฐ•์กฐํ•œ๋‹ค๋Š” ์ ์ด๋‹ค. ๊ตญ๋‚ด ํ•ญ๊ณต์‚ฌ ์ตœ์ดˆ๋กœ ์  ๋”๋ฆฌ์Šค ์œ ๋‹ˆํผ๋„ ๋„์ž…ํ–ˆ๋‹ค. ๋ด„ยท๊ฐ€์„์šฉ ์ƒ์˜๋Š” ๋งจํˆฌ๋งจ ํ‹ฐ์…”์ธ ์— ์žฌํ‚ท, ์—ฌ๋ฆ„์šฉ ์ƒ์˜๋Š” ๋ฐ˜ํŒ” ํ‹ฐ์…”์ธ ์— ์กฐ๋ผ๋‹ค. ํ•˜์˜๋Š” ๋ชจ๋‘ ๋ฐ”์ง€๋‹ค. ๊ธฐ์กด ํ•ญ๊ณต์‚ฌ ์—ฌ์„ฑ ์Šน๋ฌด์›๋“ค์ด ์ž…๋Š” ์น˜๋งˆ ์ •์žฅ์€ ์—†๋‹ค. ์‹ ๋ฐœ๋„ ๊ตฌ๋‘๊ฐ€ ์•„๋‹ˆ๋ผ ์šด๋™ํ™”๋‹ค.

๋˜ ์ง€๋‚œ๋‹ฌ๊นŒ์ง€ ๋ชจ์ง‘ํ•œ ์Šน๋ฌด์› ์ฑ„์šฉ ๊ณต๊ณ ์— ํ•™๋ ฅ ์ œํ•œ ์—†์Œ, ์™ธ๋ชจ ๊ทœ์ • ์—†์Œ, ๋‚˜์ด ์ œํ•œ ์—†์Œ, ํ•ญ๊ณต์‚ฌ ์ตœ์ดˆ๋กœ ํƒ€ํˆฌ ํ—ˆ์šฉ๋„ ๋ˆˆ๊ธธ์„ ๋Œ์—ˆ๋‹ค. ์„œ๋ฅ˜ ์ „ํ˜• ๋‚ด ์‚ฌ์ง„ ์ œ์ถœ์„ ๊ธˆ์ง€ํ•˜๊ณ  ์™ธ๊ตญ์–ด ๋Šฅ๋ ฅ๊ณผ ๋Œ€์™ธ ํ™œ๋™ ๋“ฑ ์ตœ์†Œํ•œ์˜ ์š”๊ตฌ ์กฐ๊ฑด์œผ๋กœ 1์ฐจ ํ‰๊ฐ€ํ–ˆ๋‹ค. ์ฑ„์šฉ ์บ ํŽ˜์ธ์—๋Š” ๋งˆ์น˜ 119 ๊ตฌ๊ธ‰๋Œ€์›์„ ์—ฐ์ƒ์‹œํ‚ค๋Š” ๊ธฐ๋‚ด ๋‚œ๋™ ํ–‰์œ„๋ฅผ ์ œ์••ํ•˜๊ณ  ์ธ๋ช… ๊ตฌ์กฐ ํ™œ๋™์„ ์ˆ˜ํ–‰ํ•˜๋Š” ๊ฐ•์ธํ•œ ๋ชจ์Šต์„ ๊ณต๊ฐœํ•˜๊ธฐ๋„ ํ–ˆ๋‹ค.

๊ฐ• ๋Œ€ํ‘œ๋Š” “์„œ๋น„์Šค๋„ ์ค‘์š”ํ•˜์ง€๋งŒ ์Šน๋ฌด์›์˜ ๊ฐ€์žฅ ์ค‘์š”ํ•œ ์—…๋ฌด๋Š” ‘์Šน๊ฐ์˜ ์•ˆ์ „’์ด๋‹ค. ๊ธฐ์กด ์Šน๋ฌด์› ๋ณต์žฅ์€ ์—…๋ฌด๋ฅผ ์ˆ˜ํ–‰ํ•˜๋Š” ๋ฐ ์žˆ์–ด์„œ ๋ถˆํŽธํ•˜๋‹ค๋Š” ์˜๊ฒฌ์ด ๋งŽ์•˜๋‹ค. ์ƒ๋ช…๊ณผ ์•ˆ์ „์„ ์ฑ…์ž„์ ธ์•ผ ํ•˜๋Š” ์ง์—…์ธ๋งŒํผ ์Šน๋ฌด์›์ด ‘ํšŒ์‚ฌ์˜ ๊ฝƒ’์ด๋ผ๋Š” ๊ณ ์ •๊ด€๋…์„ ๊นจ๊ณ  ‘์•ˆ์ „์ง€ํ‚ด์ด’๋ผ๋Š” ๊ฑธ ๊ฐ•์กฐํ•˜๊ณ  ์‹ถ์—ˆ๋‹ค”๊ณ  ์„ค๋ช…ํ–ˆ๋‹ค.

์ด์ฒ˜๋Ÿผ ์™ธํ˜•์  ํŠน์ง•์„ ๊ฐ•์กฐํ•˜๋˜ ๊ธฐ์กด ํ•ญ๊ณต์—…๊ณ„ ๋ฌธํ™”์—์„œ ํƒˆํ”ผํ•˜๋Š” ์—์–ด๋กœ์ผ€์ด์˜ ๋ชจ์Šต์€ LCC์˜ ์ฃผ๋œ ์†Œ๋น„์ธต์ธ MZ์„ธ๋Œ€์—์„œ ํฐ ํ˜ธํ‰์„ ๋ฐ›๊ณ  ์žˆ๋‹ค. ๊ฐ• ๋Œ€ํ‘œ๋Š” “๊ธฐ์กด ํ•ญ๊ณต ์—…๊ณ„์˜ ์ˆ˜์ง์ ์ธ ๋ฌธํ™”์—์„œ ๋ฒ—์–ด๋‚˜ ์ˆ˜ํ‰์ ์ธ ๋ถ„์œ„๊ธฐ์—์„œ ์ข‹์€ ์•„์ด๋””์–ด๊ฐ€ ๋‚˜์˜จ๋‹ค๊ณ  ์ƒ๊ฐํ•œ๋‹ค. ๋‚˜์ด, ์ง๊ธ‰์„ ๋– ๋‚˜์„œ ํŠนํžˆ ์•ˆ์ „์ ์ธ ๋ถ€๋ฌธ์—์„œ๋Š” ์–ธ์ œ๋“  ์ž์œ ๋กญ๊ฒŒ ์˜์‚ฌํ‘œํ˜„์„ ํ•ด์•ผ ์‚ฌ๊ณ ๋ฅผ ๋ฐฉ์ง€ํ•  ์ˆ˜ ์žˆ๋‹ค”๊ณ  ๋งํ–ˆ๋‹ค.

์—์–ด๋กœ์ผ€์ด๋Š” ๋ฏธ๊ตญ์˜ ์‚ฌ์šฐ์Šค์›จ์ŠคํŠธ, ์œ ๋Ÿฝ์˜ ๋ผ์ด์–ธ์—์–ด์ฒ˜๋Ÿผ 1์ฐจ ๊ณตํ•ญ์ด ์•„๋‹Œ 2์ฐจ ๊ณตํ•ญ์„ ๊ฑฐ์ ์œผ๋กœ ๋‘๊ณ  ์žˆ๋‹ค. ๊ฐ• ๋Œ€ํ‘œ๋Š” “2์ฐจ๊ณตํ•ญ์ด ์ด์ฐฉ๋ฅ™๋น„ ๋“ฑ ๋น„์šฉ๋„ ์ ˆ๊ฐํ•  ์ˆ˜ ์žˆ๊ณ  ๋œ ํ˜ผ์žกํ•œ ๋ถ€๋ถ„์—์„œ ์šด์˜์˜ ํšจ์œจ์„ฑ์„ ๋†’์ผ ์ˆ˜ ์žˆ๋‹ค. ์ค„์ธ๋น„์šฉ๋งŒํผ ์•ˆ์ „๊ณผ ์„œ๋น„์Šค์— ๋” ์ง‘์ค‘ํ•  ์ˆ˜ ์žˆ๋‹ค”๊ณ  ๋งํ–ˆ๋‹ค. ๋˜ ์ง€๋ฆฌ์  ์ธก๋ฉด์—์„œ๋„ ์ฒญ์ฃผ๋Š” ์ „๊ตญ ์–ด๋””์„œ๋“  1~2์‹œ๊ฐ„ ๊ฑฐ๋ฆฌ์— ์ž๋ฆฌํ•˜๊ณ  ์žˆ๋‹ค๋Š” ์žฅ์ ๋„ ์žˆ๋‹ค. ์—์–ด๋กœ์ผ€์ด๋Š” ์ง€์—ญ ์ผ์ž๋ฆฌ ์ฐฝ์ถœ๋„ ์‹คํ˜„ํ•˜๊ณ  ์žˆ์œผ๋ฉฐ ์•ž์œผ๋กœ ์ง€์—ญ๊ฒฝ์ œ ์„ฑ์žฅ์— ์ปค๋‹ค๋ž€ ๋ŒํŒŒ๊ตฌ๊ฐ€ ๋  ๊ฒƒ์ด๋ผ๊ณ  ์ž์‹ ํ–ˆ๋‹ค.

๊ฐ• ๋Œ€ํ‘œ๋Š” ์–‘์–‘๊ตญ์ œ๊ณตํ•ญ์„ ๊ฑฐ์ ์œผ๋กœ ๋‘” LCC ํ”Œ๋ผ์ด๊ฐ•์›๊ณผ๋„ ์ง€์†์ ์œผ๋กœ ๊ต๋ฅ˜ํ•˜๋ฉด์„œ ํ˜‘์—…ํ•  ๊ณ„ํš๋„ ์žˆ๋‹ค๊ณ  ๋ฐํ˜”๋‹ค. ๊ทธ๋Š” “๊ธฐ์กด ํ•ญ๊ณต์—…๊ณ„๋Š” ์„œ๋กœ ๊ฒฌ์ œํ•˜๋Š” ๋ถ„์œ„๊ธฐ์ง€๋งŒ ์ €ํฌ์™€ ํ”Œ๋ผ์ด๊ฐ•์›์€ ์ง€์—ญํ•ญ๊ณต์‚ฌ์ธ ๋งŒํผ ๋งˆ์ผ€ํŒ… ๋“ฑ ์ข‹์€ ๊ธฐํšŒ๊ฐ€ ์žˆ์œผ๋ฉด ๊ฐ™์ด ํ‚ค์›Œ๊ฐ€์ž๋Š” ๋งˆ์Œ์„ ๊ฐ€์ง€๊ณ  ์žˆ๋‹ค”๋ฉด์„œ “์ €ํฌ๊ฐ€ ๊ฒฝ์Ÿํ•ด์•ผํ•  ์ƒ๋Œ€๋Š” ์™ธ๊ตญํ•ญ๊ณต์‚ฌ์ด๊ธฐ ๋•Œ๋ฌธ์— ์„œ๋กœ๊ฐ€ ์กด์ค‘ํ•ด์ฃผ๋ฉด์„œ ๋ฐœ์ „ํ•˜๋Š” ๊ฒƒ์ด ์œˆ์œˆํ•˜๋Š” ๊ฒƒ”์ด๋ผ๊ณ  ๊ฐ•์กฐํ–ˆ๋‹ค.

์—์–ด๋กœ์ผ€์ด๋Š” ๋‚ด๋…„ ์ƒ๋ฐ˜๊ธฐ ๊ตญ์ œ์„  ์ทจํ•ญ์— ์ฃผ๋ ฅํ•  ๊ณ„ํš์ด๋‹ค. ๊ฐ• ๋Œ€ํ‘œ๋Š” “์ผ๋ณธ, ์ค‘๊ตญ, ๋Œ€๋งŒ ๋“ฑ ๋™๋ถ์•„์‹œ์•„๋กœ ๊ตญ์ œ์„  ์ทจํ•ญ์— ์ง‘์ค‘ํ•˜๊ณ  ์žˆ๋‹ค. ๋‚ด๋…„ 3์›”์„ ๋ชฉํ‘œ๋กœ ์ง„ํ–‰ํ•˜๊ณ  ์žˆ๋‹ค”๊ณ  ๋ฐํ˜”๋‹ค. ์ด์–ด “์ค‘์žฅ๊ธฐ์  ๊ณ„ํš์œผ๋กœ๋Š” ํ•ญ๊ณต๊ธฐ๋ฅผ 1๋…„์— 4~5๋Œ€ ๋„์ž…ํ•  ๊ฒƒ”์ด๋ผ๋ฉฐ “๋‹ค๋ฅธ ํ•ญ๊ณต์‚ฌ๋Š” ํ•ญ๊ณต๊ธฐ๋ฅผ ์ค„์ด๊ณ  ์žˆ๋Š” ์ถ”์„ธ์ง€๋งŒ ์ €ํฌ๋Š” ์‹œ์žฅ์ด ๋นจ๋ฆฌ ๋Œ์•„์˜ค๋Š” ๋งŒํผ ๊ธฐํšŒ๋ผ๊ณ  ์ƒ๊ฐํ•˜๊ณ  ๊ฐ€๋Šฅํ•˜๋ฉด ๋„์ž…์„ ๋Š˜๋ฆด ๊ณ„ํš”์ด๋ผ๊ณ  ํ–ˆ๋‹ค๏ผŽ

์ด์žฌ์€ ๊ธฐ์ž

๊ธฐ์‚ฌ๋งํฌ

AI๋กœ ์ „์„ธ๊ณ„ ๋†์‚ฐ๋ฌผ๊ฐ’ ํ•œ๋ˆˆ์—โ€ฆ ์›”๋งˆํŠธ๋„ ์šฐ๋ฆฌ ํšŒ์‚ฌ์— ์‹œ์„ธ ๋ฌผ์–ด๋ณด์ฃ 

August 27th, 2021 Posted by News, Uncategorized 0 thoughts on “AI๋กœ ์ „์„ธ๊ณ„ ๋†์‚ฐ๋ฌผ๊ฐ’ ํ•œ๋ˆˆ์—โ€ฆ ์›”๋งˆํŠธ๋„ ์šฐ๋ฆฌ ํšŒ์‚ฌ์— ์‹œ์„ธ ๋ฌผ์–ด๋ณด์ฃ ”

์š”์ฆ˜ ๊ธ‰๋“ฑํ•˜๋Š” ์žฅ๋ฐ”๊ตฌ๋‹ˆ ๋ฌผ๊ฐ€์˜ ์›ํ‰์€ ๊ธฐํ›„๋ณ€ํ™”๋‹ค. ๊ฑฐ๋“ญ๋˜๋Š” ํญ์—ผ๊ณผ ํ•œํŒŒ ๋“ฑ ์ด์ƒ๊ธฐํ›„ ํ˜„์ƒ์ด ์žฆ์•„์ง€๋ฉด์„œ ๋†โ‹…์ถ•โ‹…์ˆ˜์‚ฐ๋ฌผ์˜ ์ƒ์‚ฐ๋Ÿ‰์ด ์ถœ๋ ์ด๊ณ , ์ด์— ๋”ฐ๋ฅธ ๊ฐ€๊ฒฉ ๋ณ€๋™์„ฑ ์—ญ์‹œ ๊ทน์‹ฌํ•ด์กŒ๋‹ค. ์‹ค์ œ๋กœ ์œ ์—”์‹๋Ÿ‰๋†์—…๊ธฐ๊ตฌ(FAO)๊ฐ€ ์ง‘๊ณ„ํ•˜๋Š” ์„ธ๊ณ„์‹๋Ÿ‰๊ฐ€๊ฒฉ์ง€์ˆ˜(FFPI)๋Š” ์ง€๋‚œ 5์›” 127.8๋กœ 10๋…„ ๋งŒ์— ์ตœ๊ณ  ์ƒ์Šน๋ฅ (4.8%)์„ ๊ธฐ๋กํ–ˆ๋‹ค. BIS(๊ตญ์ œ๊ฒฐ์ œ์€ํ–‰)๊ฐ€ ์ง€๋‚œํ•ด โ€œ๊ธฐํ›„๋ณ€ํ™”๋กœ ์ธํ•œ ๋†์‚ฐ๋ฌผ ์ˆ˜๊ธ‰ ๋ถˆ๊ท ํ˜•์œผ๋กœ ๋‹จ๊ธฐ๊ฐ„ ๋‚ด ์‹๋ฃŒํ’ˆ ๊ฐ€๊ฒฉ์ด ๊ธ‰๋“ฑํ•  ์ˆ˜ ์žˆ๋‹คโ€๊ณ  ์˜ˆ์ƒํ•œ ๊ฒƒ์ด ํ˜„์‹ค์ด ๋œ ๊ฒƒ์ด๋‹ค.

์Šคํƒ€ํŠธ์—… โ€˜ํŠธ๋ฆฟ์ง€(Tridge)โ€™๋Š” ์ด์ฒ˜๋Ÿผ ์ ์  ์‹ฌํ™”ํ•˜๋Š” ๋†โ‹…์ถ•โ‹…์ˆ˜์‚ฐ๋ฌผ ์‹œ์žฅ์˜ ๋ณ€๋™์„ฑ์„ ๊ธฐํšŒ๋กœ ์‚ผ์•˜๋‹ค. โ€˜๊ธ€๋กœ๋ฒŒ ๋†โ‹…์ถ•โ‹…์ˆ˜์‚ฐ๋ฌผ ๋ฌด์—ญ ๊ฑฐ๋ž˜ ํ”Œ๋žซํผโ€™์ด๋ผ๋Š” ์‹ ๊ฐœ๋… ์„œ๋น„์Šค๊ฐ€ ์ด ํšŒ์‚ฌ์˜ ์ฃผ๋ ฅ ์‚ฌ์—…์ด๋‹ค. ์„ธ๊ณ„ ๊ฐ๊ตญ์˜ ํœด๋ฏผํŠธ(์ •๋ณด์›)์™€ AI(์ธ๊ณต์ง€๋Šฅ) ๊ธฐ์ˆ ์„ ํ™œ์šฉ, ์„ธ๊ณ„ ๊ฐ์ง€์˜ ๋†์ˆ˜์‚ฐ๋ฌผ ๊ณต๊ธ‰์ฒ˜์™€ ๊ฐ€๊ฒฉ ๋™ํ–ฅ ์ •๋ณด๋ฅผ ์ˆ˜์ง‘ยท๋ถ„์„ํ•ด ํŒ๋งคํ•˜๊ณ , ์ง์ ‘ ๊ฑฐ๋ž˜๋ฅผ ์ค‘๊ฐœํ•˜๊ฑฐ๋‚˜ ๋ฌด์—ญ ์—…๋ฌด ๋Œ€ํ–‰๊นŒ์ง€ ํ•œ๋‹ค. ์‹ ํ˜ธ์‹(44) ๋Œ€ํ‘œ๋Š” โ€œํ•œ๋งˆ๋””๋กœ ๊ธ€๋กœ๋ฒŒ ๋†โ‹…์ถ•โ‹…์ˆ˜์‚ฐ๋ฌผ ์‹œ์žฅ์˜ ํ—ˆ๋ธŒ ์—ญํ• ์„ ํ•˜๋Š” ๊ฒƒโ€์ด๋ผ๊ณ  ํ–ˆ๋‹ค. ํŠธ๋ฆฟ์ง€๊ฐ€ ์ง€๊ธˆ๊นŒ์ง€ ์ˆ˜์ง‘ํ•œ ๊ฐ€๊ฒฉ ๋ฐ์ดํ„ฐ๋Š” 5์–ต๊ฑด, ๋†์‚ฐ๋ฌผ ๊ณต๊ธ‰์ฒ˜ ์ •๋ณด๋Š” ์ „ ์„ธ๊ณ„ 90๊ตญ 11๋งŒ๊ฐœ์— ๋‹ฌํ•œ๋‹ค. ์นด๊ธธ ๊ฐ™์€ ๋†์‚ฐ๋ฌผ ์ „๋ฌธ ๊ธฐ์—…์ด๋‚˜ ๊ณจ๋“œ๋งŒ ์‚ญ์Šค ๊ฐ™์€ ํˆฌ์ž์€ํ–‰์˜ ๋†์‚ฐ๋ฌผ ์›์ž์žฌ ํˆฌ์ž ๊ทธ๋ฃน ์ด์ƒ์˜ ์ •๋ณด๋ ฅ์ด๋ผ๋Š” ํ‰๊ฐ€๋ฅผ ๋ฐ›๋Š”๋‹ค.

โ—‡์ „ ์„ธ๊ณ„ ๊ฐ€๊ฒฉ๊ณผ ๊ณต๊ธ‰๋ง ์ •๋ณด ํ™•๋ณด

ํŠธ๋ฆฟ์ง€๋Š” ์ด๋ฏธ ๊ธ€๋กœ๋ฒŒ ๋†โ‹…์ถ•โ‹…์ˆ˜์‚ฐ๋ฌผ B2B(๊ธฐ์—… ๊ฐ„ ๊ฑฐ๋ž˜) ์‹œ์žฅ์—์„œ ์œ ๋ช…ํ•˜๋‹ค. ํŠธ๋ฆฟ์ง€๋ฅผ ํ†ตํ•ด ๋†โ‹…์ถ•โ‹…์ˆ˜์‚ฐ๋ฌผ ๋ฐ์ดํ„ฐ๋ฅผ ์–ป๊ฑฐ๋‚˜, ์ƒํ’ˆ์„ ๊ฑฐ๋ž˜ํ•˜๋Š” ๊ธ€๋กœ๋ฒŒ ๊ธฐ์—…์ด 9๋งŒ๊ฐœ๋ฅผ ๋„˜์–ด์„ฐ๋‹ค. ์ฝ”์ŠคํŠธ์ฝ”โ‹…์›”๋งˆํŠธโ‹…์ด๋งˆํŠธโ‹…๋ธ๋ชฌํŠธโ‹…๋Œ(Dole) ๊ฐ™์€ ์œ ํ†ต ๋Œ€๊ธฐ์—…๋ถ€ํ„ฐ ๋งฅํ‚จ์ง€โ‹…PWCโ‹…๋”œ๋กœ์ดํŠธ ๊ฐ™์€ ๊ธ€๋กœ๋ฒŒ ์ปจ์„คํŒ… ๊ธฐ์—… ๋“ฑ ๊ณ ๊ฐ์‚ฌ์˜ ๋ฉด๋ฉด๋„ ํ™”๋ คํ•˜๋‹ค. ์‹  ๋Œ€ํ‘œ๋Š” โ€œ๋Œ€๋ถ€๋ถ„ ํ•ด์™ธ ๊ธฐ์—…์ด๊ณ , ๊ตญ๋‚ด ๊ธฐ์—… ๊ณ ๊ฐ ๋น„์œจ์€ 5% ๋‚จ์ง“โ€์ด๋ผ๊ณ  ํ–ˆ๋‹ค.

์‹  ๋Œ€ํ‘œ๋Š” ํˆฌ์ž์€ํ–‰ ๋„์ด์น˜๋ฐฉํฌ์™€ ํ•œ๊ตญํˆฌ์ž๊ณต์‚ฌ์—์„œ ์›์ž์žฌ ํŠธ๋ ˆ์ด๋”๋กœ ์ผํ•˜๋ฉด์„œ ์‚ฌ์—… ์•„์ด๋””์–ด๋ฅผ ์–ป์—ˆ๋‹ค. โ€œ๋†โ‹…์ถ•โ‹…์ˆ˜์‚ฐ๋ฌผ ์‹œ์žฅ์˜ ๋ณ€๋™์„ฑ ํ™•๋Œ€๋กœ ๊ฐ€๊ฒฉ๊ณผ ๊ณต๊ธ‰์ฒ˜ ์ •๋ณด์— ๋Œ€ํ•œ ์ˆ˜์š”๋Š” ๋‚ ์ด ๊ฐˆ์ˆ˜๋ก ์ปค์ง€๋Š”๋ฐ, ์ด๋ฅผ ์†์‰ฝ๊ฒŒ ์–ป์„ ๋ฐฉ๋ฒ•์ด ์—†๋”๋ผโ€๋Š” ๊ฒƒ์ด๋‹ค. ์‹  ๋Œ€ํ‘œ๋Š” โ€œ์ธ๊ฐ„์ด ์†Œ๋น„ํ•˜๋Š” ์‹ํ’ˆ์˜ ์•ฝ 25%๊ฐ€ ๊ตญ์ œ ๋†์‚ฐ๋ฌผ ์‹œ์žฅ์—์„œ ๊ฑฐ๋ž˜๋˜๋Š”๋ฐ, ๋†โ‹…์ถ•โ‹…์ˆ˜์‚ฐ๋ฌผ ๊ฑฐ๋ž˜์ฒ˜ ์ •๋ณด์™€ ์›๊ฐ€๊ฐ€ (๋ฌด์—ญยท์œ ํ†ต๊ธฐ์—…์˜) ์˜์—… ๋น„๋ฐ€์ด๋ผ ์ œ๋Œ€๋กœ ๊ณต์œ ๋˜์ง€ ์•Š๋Š”๋‹คโ€๊ณ  ํ–ˆ๋‹ค. ์ด๋กœ ์ธํ•œ ๋ฆฌ์Šคํฌ๋Š” ํฌ๋‹ค. ๊ฑฐ๋ž˜ํ•˜๋˜ ๊ณณ์˜ ์ƒ์‚ฐ๋Ÿ‰์ด ๋ถ€์กฑํ•ด์ง€๊ฑฐ๋‚˜ ๊ฐ€๊ฒฉ์ด ํญ๋“ฑํ•˜๋ฉด, ์ •๋ณด๋‚˜ ๋„คํŠธ์›Œํฌ๊ฐ€ ๋ถ€์กฑํ•œ ๊ธฐ์—…์€ ํ•œ์ฒ  ์žฅ์‚ฌ๋ฅผ ๋ชจ๋‘ ๋†“์น  ์ˆ˜ ์žˆ๋‹ค. ๋Œ€์ฒด ๊ณต๊ธ‰์ฒ˜๋ฅผ ์ฐพ๋Š”๋‹ค ํ•ด๋„ ๋†์žฅ์ด ์žˆ๋Š” ํ•ด์™ธ์— ์ง์›(์—์ด์ „ํŠธ)์„ ๊ธ‰ํŒŒํ•ด ํ’ˆ์งˆ์„ ํ™•์ธํ•˜๊ณ  ์šด์†ก๊ณผ ๊ฒ€์—ญ ์ ˆ์ฐจ๋ฅผ ๋ฐŸ๋Š” ์‹œ๊ฐ„๊นŒ์ง€ ๊ฐ์•ˆํ•˜๋ฉด ๋‹ค์Œ ์‹œ์ฆŒ์—๋‚˜ ๋ฌผ๊ฑด์„ ํŒ” ์ˆ˜ ์žˆ๋‹ค.

์ด๋Ÿฐ ๋ฌธ์ œ๋ฅผ ์†์‰ฝ๊ฒŒ ํ•ด๊ฒฐํ•ด ์ฃผ๋Š” ๊ฒƒ์ด ํŠธ๋ฆฟ์ง€์˜ ์—ญํ• ์ด๋‹ค. ์‹  ๋Œ€ํ‘œ๋Š” โ€œ(ํŠธ๋ฆฟ์ง€๋ฅผ ํ†ตํ•ด) ์ „ ์„ธ๊ณ„ ๋†์‚ฐ๋ฌผ์˜ ํ’ˆ๋ชฉ๋ณ„ ๊ณต๊ธ‰๋Ÿ‰๊ณผ ๊ฐ€๊ฒฉ์„ ๋™์‹œ์— ์‚ดํ”ผ๊ณ  ๋ถ„์„ํ•ด ๋น ๋ฅธ ๊ณต๊ธ‰์ฒ˜ ์ „ํ™˜์„ ํ•  ์ˆ˜ ์žˆ๋‹คโ€๊ณ  ํ–ˆ๋‹ค. ์˜ˆ์ปจ๋Œ€ ๋ฉ•์‹œ์ฝ”์—์„œ ์ˆ˜์ž…ํ•˜๋Š” ์•„๋ณด์นด๋„๊ฐ€ ๋น„์‹ธ์ง€๋ฉด, ํŠธ๋ฆฟ์ง€๊ฐ€ ๊ด€๋ฆฌํ•˜๋Š” ํŽ˜๋ฃจ๋‚˜ ์น ๋ ˆ, ์ผ€๋ƒ์˜ ์ œํ’ˆ์œผ๋กœ ๋ฐ”๋กœ ๋Œ€์ฒดํ•  ์ˆ˜ ์žˆ๋‹ค๋Š” ๊ฒƒ์ด๋‹ค. ์ „ ์„ธ๊ณ„ 90๊ตญ 11๋งŒ ๊ณต๊ธ‰์ฒ˜์˜ ์ •๋ณด๋ฅผ ํ™•๋ณดํ•˜๊ณ  ์žˆ์–ด ๊ฐ€๋Šฅํ•œ ์ผ์ด๋‹ค. 2015๋…„ ์„ค๋ฆฝ๋œ ํŠธ๋ฆฟ์ง€๋Š” ์ด๋Ÿฐ ๊ฒฝ์Ÿ๋ ฅ์„ ์ธ์ •๋ฐ›์•„ ์ด๋“ฌํ•ด ์†์ •์˜์˜ ์†Œํ”„ํŠธ๋ฑ…ํฌ์—์„œ 30์–ต์›์„ ํˆฌ์ž๋ฐ›์•˜๊ณ , ์ง€๋‚œ 6์›”์—” ๋ฒค์ฒ˜์บํ”ผํ„ธ ํฌ๋ ˆ์ŠคํŠธํŒŒํŠธ๋„ˆ์Šค์—์„œ 6000๋งŒ๋‹ฌ๋Ÿฌ(์•ฝ 700์–ต์›)์— ๋‹ฌํ•˜๋Š” ๋Œ€๊ทœ๋ชจ ํˆฌ์ž๋ฅผ ์ถ”๊ฐ€ ์œ ์น˜ํ–ˆ๋‹ค.

โ—‡์™ธ๊ตญ์ธ ์ง์› ๋” ๋งŽ์€ โ€˜๊ธ€๋กœ๋ฒŒ ๊ธฐ์—…โ€™

ํŠธ๋ฆฟ์ง€๊ฐ€ ์ด๋ ‡๊ฒŒ ๋งŽ์€ ๊ณต๊ธ‰์ฒ˜๋ฅผ ๋ฐœ๊ตดยท๊ด€๋ฆฌํ•˜๋Š” ๋น„๊ฒฐ์€ ๋‘ ๊ฐ€์ง€๋‹ค. ์šฐ์„  ์ง์ ‘ ๋†์žฅ์„ ๋ฐฉ๋ฌธํ•ด ์ƒํ’ˆ์„ ๊ฒ€์ˆ˜ํ•˜๊ณ  ๊ณ„์•ฝ๋„ ์ฒด๊ฒฐํ•˜๋Š” ํ˜„์ง€ ๋ฌด์—ญ ์ „๋ฌธ๊ฐ€ EM(Engagement Manager)์ด ์žˆ๋‹ค. 270๋ช…์˜ ํŠธ๋ฆฟ์ง€ ์ง์› ์ค‘ ์ ˆ๋ฐ˜ ์ด์ƒ์ด EM์ด๋‹ค. ์‹  ๋Œ€ํ‘œ๋Š” โ€œ์‹ ์„ ๋„๊ฐ€ ์ค‘์š”ํ•œ ๋†โ‹…์ถ•โ‹…์ˆ˜์‚ฐ๋ฌผ์„ ๋‹ค๋ฃจ๋Š” ๋งŒํผ ์ง์ ‘ ๋†์žฅ์„ ๋ฐฉ๋ฌธํ•ด ์ƒํ’ˆ์„ ํ™•์ธํ•˜๊ณ  ์œ ํ†ต ๊ณผ์ •์„ ์ฑ…์ž„์ ธ์ค„ ํ˜„์ง€ ์ „๋ฌธ๊ฐ€๋Š” ํ•„์ˆ˜ ์ธ๋ ฅโ€์ด๋ผ๊ณ  ํ–ˆ๋‹ค. ํŠธ๋ฆฟ์ง€๋Š” ๋„ค๋œ๋ž€๋“œ ๋“ฑ์— ์ƒ์ฃผํ•˜๋Š” ์ฑ„์šฉํŒ€์„ ํ†ตํ•ด ์‚ฐ์ง€(็”ฃๅœฐ)์˜ ํ˜„์ง€์ธ ์ „๋ฌธ๊ฐ€๋ฅผ ์ง์ ‘ ์ฑ„์šฉํ•˜๊ณ  ์žˆ๋‹ค. ๊ทธ๋Š” โ€œ๊ตญ๋‚ด ์Šคํƒ€ํŠธ์—…์ด์ง€๋งŒ ์™ธ๊ตญ์ธ ์ง์›์ด ๋” ๋งŽ๋‹ค๋Š” ์ ์—์„œ ์šฐ๋ฆฌ๋Š” ๊ธ€๋กœ๋ฒŒ ๊ธฐ์—…โ€์ด๋ผ๊ณ  ํ–ˆ๋‹ค.

๋‘ ๋ฒˆ์งธ๋Š” ํŠธ๋ฆฟ์ง€์˜ AI ์‹œ์Šคํ…œ์ด๋‹ค. EM์„ ํ†ตํ•ด ์ง์ ‘ ์ž…์ˆ˜ํ•œ ์ •๋ณด๋ถ€ํ„ฐ ๊ด€๋ จ ํ˜‘ํšŒ๊ฐ€ ๋ฐœํ‘œํ•˜๋Š” ํ†ต๊ณ„, ์ „๋ฌธ๊ฐ€ ๋ณด๊ณ ์„œ, ์ •๋ถ€ ๋ฐœํ‘œ์™€ ์™ธ์‹  ๋“ฑ ์•ฝ 1100๋งŒ๊ณณ์˜ ์ถœ์ฒ˜์—์„œ ๋‚˜์˜ค๋Š” ๋งค์ผ 5๋งŒ๊ฐœ์˜ ๋ฐฉ๋Œ€ํ•œ ๋†โ‹…์ถ•โ‹…์ˆ˜์‚ฐ๋ฌผ ๋ฐ์ดํ„ฐ๊ฐ€ AI๋ฅผ ํ†ตํ•ด ์ž๋™์œผ๋กœ ์ˆ˜์ง‘ยท๋ถ„๋ฅ˜ยท๋ถ„์„๋˜๊ณ  ์žˆ๋‹ค. ์ด AI๋Š” 40์—ฌ ๋ช…์˜ ์‚ฌ๋‚ด ๊ฐœ๋ฐœ์ž๊ฐ€ 5๋…„์˜ ์„ธ์›”์„ ๋“ค์—ฌ ๊ฐœ๋ฐœํ–ˆ๋‹ค. ์‹  ๋Œ€ํ‘œ๋Š” โ€œ15๋งŒ ํ’ˆ๋ชฉ์„ 20๋งŒ๊ฐœ ์ด์ƒ ์†์„ฑ(ๅฑฌๆ€ง)์œผ๋กœ ๋ถ„์„ํ•˜๊ณ  ์žˆ๋‹คโ€๋ฉฐ โ€œ์žฌ๋ฐฐ ๋ฐฉ๋ฒ•๊ณผ ์›์‚ฐ์ง€, ์ˆ˜์ถœ๋Ÿ‰, ๊ฐ€๊ฒฉ ๊ฐ™์€ ๊ธฐ์ดˆ์ ์ธ ์ •๋ณด๋ฅผ ๋„˜์–ด์„œ ๊ฐ™์€ ์ƒˆ์šฐ๋ผ๋„ ๋จธ๋ฆฌ๋ฅผ ๋–ผ์–ด๋‚ธ ์ƒํ’ˆ์ธ์ง€๊นŒ์ง€ ๋ถ„๋ฅ˜ํ•ด๋‚ธ๋‹คโ€๊ณ  ์„ค๋ช…ํ–ˆ๋‹ค. ํŠธ๋ฆฟ์ง€๊ฐ€ ์ฒจ๋‹จ ๋น…๋ฐ์ดํ„ฐ ํ”Œ๋žซํผ ๊ธฐ์—…์œผ๋กœ ์ธ์ •๋ฐ›๋Š” ์ด์œ ๋‹ค.

์‹ ์ข… ์ฝ”๋กœ๋‚˜ ๋Œ€์œ ํ–‰(ํŒฌ๋ฐ๋ฏน) ์†์— ์ถœ์žฅ๊ธธ์ด ๋ง‰ํžˆ์ž ํ’๋ถ€ํ•œ ์‹œ์žฅ ๋ฐ์ดํ„ฐ์™€ ํ˜„์ง€ ์ „๋ฌธ๊ฐ€(EM)๊นŒ์ง€ ๋Œ€๊ฑฐ ๋ณด์œ ํ•œ ํŠธ๋ฆฟ์ง€๋ฅผ ์ฐพ๋Š” ๊ธฐ์—…์ด ๊ธ‰์ฆํ–ˆ๋‹ค. ํŠธ๋ฆฟ์ง€ ์ธก์€ โ€œ๋งค๋‹ฌ ์•ฝ 1000~1500๊ฑด์˜ ๊ณ„์•ฝ์„ ์ฃผ์„  ์ค‘โ€์ด๋ผ๋ฉฐ โ€œํŒฌ๋ฐ๋ฏน ์ด์ „๊ณผ ๋น„๊ตํ•ด ์•ฝ 2~3๋ฐฐ ๋Š˜์–ด๋‚œ ์ˆ˜์น˜โ€๋ผ๊ณ  ํ–ˆ๋‹ค. ์˜ฌํ•ด ๋ง๊นŒ์ง€ EM ์ˆ˜๋ฅผ 500๋ช…์œผ๋กœ ๋Š˜๋ฆฌ๊ธฐ ์œ„ํ•ด ์ „ ์„ธ๊ณ„ 50๊ตญ์— ์ง€์‚ฌ๋„ ์ถ”๊ฐ€ ์„ค๋ฆฝ ์ค‘์ด๋‹ค. ์ง€๋‚œ 6์›” ์‹ ๊ทœ ํˆฌ์ž ๊ณผ์ •์—์„œ ํŠธ๋ฆฟ์ง€์˜ ๊ธฐ์—…๊ฐ€์น˜๋Š” 5์–ต๋‹ฌ๋Ÿฌ(์•ฝ 5800์–ต์›)๋กœ ํ‰๊ฐ€๋๋‹ค. ์ฐจ์„ธ๋Œ€ ์œ ๋‹ˆ์ฝ˜ ๊ธฐ์—…(๊ธฐ์—…๊ฐ€์น˜ 1์กฐ์› ์ด์ƒ์˜ ๋น„์ƒ์žฅ ์Šคํƒ€ํŠธ์—…)์œผ๋กœ ์ง„์ž…๋„ ์œ ๋ ฅํ•˜๋‹ค๋Š” ํ‰๊ฐ€๋ฅผ ๋ฐ›๊ณ  ์žˆ๋‹ค. ์‹  ๋Œ€ํ‘œ๋Š” โ€œ๋ฏธ๊ตญ ๋ธ”๋ฃธ๋ฒ„๊ทธ ๊ฐ™์€ ๋น…๋ฐ์ดํ„ฐ ํ”Œ๋žซํผ ๊ธฐ์—…์ด ๋˜๋Š” ๊ฒŒ ๋ชฉํ‘œโ€๋ผ๊ณ  ํ–ˆ๋‹ค.

์•ˆ์ƒํ˜„ ๊ธฐ์ž

https://www.chosun.com/economy/mint/2021/08/27/VVTFCKXJBVAPRN2DLEGRZNBOZI/?utm_source=naver&utm_medium=referral&utm_campaign=naver-news

๊น€์ตํ™˜์ด ๋งŒ๋‚œ ํ˜์‹  ๊ธฐ์—…๊ฐ€(27) ์‹ ํ˜ธ์‹ ํŠธ๋ฆฟ์ง€ ๋Œ€ํ‘œ

August 23rd, 2021 Posted by News, Uncategorized 0 thoughts on “๊น€์ตํ™˜์ด ๋งŒ๋‚œ ํ˜์‹  ๊ธฐ์—…๊ฐ€(27) ์‹ ํ˜ธ์‹ ํŠธ๋ฆฟ์ง€ ๋Œ€ํ‘œ”

์ฐฝ์—… 6๋…„ ์ฐจ์ธ ํŠธ๋ฆฟ์ง€(Tridge)๋Š” ์ฝ”๋กœ๋‚˜19๋กœ ์ˆ˜ํ˜œ๋ฅผ ๋ณธ ์‹ ์„ ์‹ํ’ˆ B2B ๋ฌด์—ญ ํ”Œ๋žซํผ์ด๋‹ค. ์ฝ”๋กœ๋‚˜19 ๋ฐœ์ƒ ์ด์ „ 59๋งŒ ๋ช… ์ˆ˜์ค€์ด๋˜ ํŠธ๋ฆฟ์ง€ ๋ฐฉ๋ฌธ์ž ์ˆ˜๋Š” 1๋…„ ๋งŒ์— 90๋งŒ ๋ช…์„ ๋ŒํŒŒํ–ˆ๋‹ค. ์ „ํ†ต์ ์ธ ์‹ ๋ขฐ๊ด€๊ณ„๋ฅผ ๊ธฐ๋ฐ˜์œผ๋กœ ์˜คํ”„๋ผ์ธ์—์„œ๋งŒ ์ด๋ค„์ง€๋˜ ์ „ ์„ธ๊ณ„ ์‹ ์„ ์‹ํ’ˆ ๋ฌด์—ญ ๊ฑฐ๋ž˜๋ฅผ ์˜จ๋ผ์ธ ๋น„๋Œ€๋ฉด์œผ๋กœ ์ „ํ™˜ํ•  ์ˆ˜ ์žˆ๋Š” ์ ˆํ˜ธ์˜ ๊ธฐํšŒ๊ฐ€ ์ฐพ์•„์˜จ ๊ฒƒ์ด๋‹ค. ๊ธฐ์กด์— ์—†๋˜ ์‹œ์žฅ์„ ๊ฐœ์ฒ™ํ•˜๋ฉฐ ๊ธ€๋กœ๋ฒŒ ๋ฌด์—ญ ๊ฑฐ๋ž˜ ํ”Œ๋žซํผ์œผ๋กœ ์„ฑ์žฅํ•˜๊ณ  ์žˆ๋Š” ํŠธ๋ฆฟ์ง€์˜ ์‹ ํ˜ธ์‹ ๋Œ€ํ‘œ๋ฅผ ๊น€์ตํ™˜ ํ•œ์„ธ์‹ค์—… ๋Œ€ํ‘œ๊ฐ€ ๋งŒ๋‚ฌ๋‹ค.

๋จผ์ € ํŠธ๋ฆฟ์ง€์˜ ์‚ฌ์—… ๋ชจ๋ธ์„ ์„ค๋ช…ํ•ด๋‹ฌ๋ผ.

ํŠธ๋ฆฟ์ง€๋Š” ๋†์ถ•์ˆ˜์‚ฐ๋ฌผ ์‹œ์žฅ์˜ ์ •๋ณด ๋น„๋Œ€์นญ์„ ์—†์• ๊ธฐ ์œ„ํ•ด ์ˆ˜์‹ญ๋งŒ ์ข…์— ๋‹ฌํ•˜๋Š” ๋†์ถ•์ˆ˜์‚ฐ๋ฌผ์˜ ๊ฑฐ๋ž˜ ๊ฐ€๊ฒฉ, ์ˆ˜์ถœ์ž… ๋ฌผ๋Ÿ‰, ํ’ˆ์งˆ ๋“ฑ ๋‹ค์–‘ํ•œ ๋ฐ์ดํ„ฐ๋ฅผ ์ œ๊ณตํ•˜๊ณ  ์žˆ๋‹ค. ๊ตฌ๋งค์ž๊ฐ€ ํŠธ๋ฆฟ์ง€ ํ”Œ๋žซํผ์—์„œ ์ฃผ๋ฌธ์„ ๋„ฃ์œผ๋ฉด ํ˜„์ง€ ๋†์žฅ ์‹ค์‚ฌ, ๊ณต๊ธ‰์ž ์ด๋ ฅ ๊ฒ€์ฆ, ๊ณ„์•ฝ ํ˜‘์ƒ, ํŒจํ‚ค์ง•, ์šด์†ก, ์„ธ๊ด€ ์—…๋ฌด ๋“ฑ ๋ฌด์—ญ ์—…๋ฌด๋ฅผ ๋Œ€ํ–‰ํ•˜๋Š” ํ’€ํ•„๋จผํŠธ ์„œ๋น„์Šค๋„ ์ œ๊ณตํ•œ๋‹ค.

ํ˜„์žฌ ํŠธ๋ฆฟ์ง€์˜ ์‚ฌ์—… ๊ทœ๋ชจ๋Š” ์–ด๋Š ์ •๋„์ธ๊ฐ€.

์ „ ์„ธ๊ณ„ 9๋งŒ์—ฌ ๊ฐœ ๊ธฐ์—…์ด ๊ฐ€์ž…๋˜์–ด ์žˆ๊ณ  ์›”ํ‰๊ท  30๋งŒ์—ฌ ๋ช…์ด ํŠธ๋ฆฟ์ง€๋ฅผ ๋ฐฉ๋ฌธํ•œ๋‹ค. 11๋งŒ์—ฌ ๊ฐœ ๊ณต๊ธ‰์ฒ˜๊ฐ€ 1๋งŒ5000์—ฌ ์ข…์— ๋‹ฌํ•˜๋Š” ๋†์ถ•์ˆ˜์‚ฐ๋ฌผ์„ ํŠธ๋ฆฟ์ง€์—์„œ ๊ฑฐ๋ž˜ํ•˜๊ณ  ์žˆ๋‹ค. ์ „ ์„ธ๊ณ„ ์ƒํ’ˆ ๊ฐ€๊ฒฉ ์ •๋ณด๊ฐ€ ๋งค์ผ 5๋งŒ ๊ฐœ์”ฉ ์—…๋ฐ์ดํŠธ๋œ๋‹ค.

ํŠธ๋ฆฟ์ง€๋ฅผ ์ฐฝ์—…ํ•œ ๊ณ„๊ธฐ๋Š” ๋ฌด์—‡์ธ๊ฐ€.

ํˆฌ์ž์€ํ–‰์—์„œ ์›์ž์žฌ ํŠธ๋ ˆ์ด๋”๋กœ ์ผํ–ˆ๋˜ ๊ฒฝํ—˜์„ ์‚ด๋ ค 2012๋…„์— ์›์ž์žฌ ํˆฌ์žํšŒ์‚ฌ์ธ TPํŒŒํŠธ๋„ˆ์Šค๋ฅผ ์„ค๋ฆฝํ•œ ๊ฒƒ์ด ์ถœ๋ฐœ์ ์ด๋‹ค. ํŠธ๋ ˆ์ด๋” ์‹œ์ ˆ, ์ •๋ณด์˜ ๋น„๋Œ€์นญ์„ฑ์œผ๋กœ ์ธํ•ด ๊ณ„์•ฝํ–ˆ๋˜ ๋ฌผ๋Ÿ‰์„ ํ™•๋ณดํ•˜์ง€ ๋ชปํ•  ๋ป”ํ–ˆ๋˜ ์•„์ฐ”ํ•œ ๊ฒฝํ—˜์ด ์žˆ๋‹ค. ์‹œ์žฅ์˜ ์ˆ˜์š”ยท๊ณต๊ธ‰ ์ •๋ณด๋ฅผ ํˆฌ๋ช…ํ•˜๊ฒŒ ๋งŒ๋“ค ์ˆ˜ ์žˆ๋‹ค๋ฉด ์—„์ฒญ๋‚œ ๊ธฐํšŒ๊ฐ€ ๋˜๊ฒ ๋‹ค๊ณ  ์ƒ๊ฐํ–ˆ๋‹ค.

์•„์ฐ”ํ•œ ๊ฒฝํ—˜์ด๋ž€ ๋ฌด์—‡์ด์—ˆ๋Š”์ง€.

๋ฏธ๊ตญ ๊ด‘์‚ฐํšŒ์‚ฌ์—์„œ ์„ํƒ„ 6๋งŒ ํ†ค์„ ๊ณต๊ธ‰๋ฐ›์•„ ํ•œ๊ตญ๊ณผ ์ผ๋ณธ ์ œ์ฒ ํšŒ์‚ฌ์— ๋‚ฉํ’ˆํ•ด์•ผ ํ–ˆ๋‹ค. ๊ทธ๋Ÿฐ๋ฐ ์„ํƒ„ ์‹œ์„ธ๊ฐ€ ์˜ค๋ฅด๋ฉด์„œ ์ด ํšŒ์‚ฌ๊ฐ€ ์•ฝ์†ํ–ˆ๋˜ ๋ฌผ๋Ÿ‰์„ ๋” ๋น„์‹ผ ๊ฐ’์— ๋‹ค๋ฅธ ๊ณณ์— ํŒ”์•„๋ฒ„๋ ธ๋‹ค. ์˜จ๋ผ์ธ์—์„œ๋Š” ์„ํƒ„ ๊ณต๊ธ‰์ž ์ •๋ณด๋ฅผ ์ฐพ์„ ์ˆ˜ ์—†์–ด์„œ ๋ฏธ๊ตญ ์ „์—ญ์— ์žˆ๋Š” ๊ด‘์‚ฐ์„ ์ผ์ผ์ด ์ฐพ์•„๋‹ค๋‹ˆ๋ฉฐ ์›ƒ๋ˆ์„ ์ฃผ๊ณ  6๋งŒ ํ†ค์ด๋ผ๋Š” ์–ด๋งˆ์–ด๋งˆํ•œ ๋ฌผ๋Ÿ‰์„ ๊ฒจ์šฐ ๋งž์ท„๋‹ค. โ€˜๊ฐ‘์ž‘์Šค๋Ÿฌ์šด ์‚ฌ๊ณ ๋กœ ๊ณต๊ธ‰์ฒ˜๊ฐ€ ๊ณต๊ธ‰์„ ์ค‘๋‹จํ•ด๋„ ์ „ ์„ธ๊ณ„์— ์žˆ๋Š” ๋‹ค๋ฅธ ๊ณต๊ธ‰์ฒ˜๋“ค์˜ ๋ฌผ๋Ÿ‰์„ ์‹ค์‹œ๊ฐ„์œผ๋กœ ํŒŒ์•…ํ•ด ๊ฑฐ๋ž˜ํ•  ์ˆ˜ ์žˆ๋‹ค๋ฉด ์ข‹์„ ํ…๋ฐโ€™๋ผ๋Š” ์ƒ๊ฐ์ด ํŠธ๋ฆฟ์ง€ ์ฐฝ์—…์œผ๋กœ ์ด์–ด์กŒ๋‹ค.

์ •๋ณด ๋น„๋Œ€์นญ์ด ๋ฐœ์ƒํ•˜๋Š” ๊ทผ๋ณธ์ ์ธ ์›์ธ์€ ๋ฌด์—‡์ธ๊ฐ€.

๋†์ถ•์ˆ˜์‚ฐ๋ฌผ ์‹œ์žฅ์€ ๊ฑฐ๋ž˜ ๋‹จ์œ„๊ฐ€ ๊ต‰์žฅํžˆ ํฌ๊ณ , ๊ณต๊ธ‰์ž์™€ ์ˆ˜์š”์ž๋“ค์ด ๊ฐ์ž ์—์ด์ „ํŠธ๋ฅผ ๊ณ ์šฉํ•ด ์ค‘๊ฐ„์—์„œ ๊ฑฐ๋ž˜ํ•˜๋Š” ํ˜•ํƒœ๋‹ค. ์˜ˆ๋ฅผ ๋“ค์–ด ํŽ˜๋ฃจ์—์„œ ๋‚˜๋Š” ๋ธ”๋ฃจ๋ฒ ๋ฆฌ์˜ ์‹œ์ฆŒ๋‹น ์ˆ˜์ถœ๋Ÿ‰์€ 1์–ต5000๋งŒ ๋‹ฌ๋Ÿฌ(์•ฝ 1์กฐ8000์–ต์›)์— ๋‹ฌํ•ด, ํ•œ๊ตญ์ฒ˜๋Ÿผ ๊ทœ๋ชจ๊ฐ€ ์ž‘์€ ๋‚˜๋ผ์— ์ปจํ…Œ์ด๋„ˆ ๋ช‡ ๊ฐœ ์ •๋„ ํŒ๋งคํ•˜๋Š” ๊ฒŒ ์ด๋“ค ๊ณต๊ธ‰์ฒ˜์—๋Š” ํฐ ์˜๋ฏธ๊ฐ€ ์—†๋‹ค. ์ด์ฒ˜๋Ÿผ ์ „ ์„ธ๊ณ„์—์„œ ๊ฑฐ๋ž˜ ๊ทœ๋ชจ์— ๋”ฐ๋ฅธ ๋น„๋Œ€์นญ์ด ๋ฐœ์ƒํ•˜๊ณ  ์ด๊ฒŒ ๊ณง ์ •๋ณด ๋น„๋Œ€์นญ์œผ๋กœ ์ด์–ด์ง„๋‹ค.

์ตœ์ดˆ ์ฐฝ์—…์€ 2012๋…„ ์›์ž์žฌ ํˆฌ์žํšŒ์‚ฌ์ธ TPํŒŒํŠธ๋„ˆ์Šค์˜€๋Š”๋ฐ 3๋…„ ๋’ค ๋†์ถ•์ˆ˜์‚ฐ๋ฌผ ํ”Œ๋žซํผ์ธ ํŠธ๋ฆฟ์ง€๋กœ ํƒˆ๋ฐ”๊ฟˆํ–ˆ๋‹ค. ์‚ฌ์—… ์•„์ดํ…œ์ด ๋ฐ”๋€ ์ด์œ ๋Š” ๋ฌด์—‡์ด์—ˆ๋‚˜.

์ฒ˜์Œ์—๋Š” ์›์ž์žฌ ํŠธ๋ ˆ์ด๋”๋กœ์„œ ๊ฒฝ๋ ฅ์„ ์‚ด๋ ค ๋ฌด์—ญ ํ”Œ๋žซํผ์„ ๊ธฐํšํ–ˆ๋‹ค. ์ „ ์„ธ๊ณ„์—์„œ โ€˜ํŒŒ์ธ๋”(Finder)โ€™๋ผ๊ณ  ํ•˜๋Š” ํ”„๋ฆฌ๋žœ์„œ ์—์ด์ „ํŠธ๋“ค์„ ๋ชจ์•„์„œ ๋ฌด์—ญ์ด๋‚˜ ํˆฌ์ž์™€ ๊ด€๋ จ๋œ ๊ธฐํš์„ ์ œ๊ณต๋ฐ›๊ณ  ๋ณด์ƒํ•ด์ฃผ๋Š” ํ˜•ํƒœ๋กœ ์‚ฌ์—…์„ ๊ฐœ๋ฐœํ•ด๋‚˜๊ฐ”๋‹ค. ๊ทธ๋Ÿฐ๋ฐ ์ด ๊ณผ์ •์—์„œ ์›์ž์žฌ๋ณด๋‹ค ๋†์ถ•์ˆ˜์‚ฐ๋ฌผ ์ •๋ณด์— ๋Œ€ํ•œ ์ˆ˜์š”๊ฐ€ ์••๋„์ ์œผ๋กœ ๋†’๋‹ค๋Š” ๊ฒƒ์„ ํ™•์ธํ•  ์ˆ˜ ์žˆ์—ˆ๋‹ค. ์ด ์‹œ์žฅ์ด ๊ฐ€์žฅ ์‚ฐ์—…ํ™”๊ฐ€ ๋œ ๋ผ ์žˆ๊ณ  ๊ธฐํ›„ ์˜ํ–ฅ ๋“ฑ ๋ณ€๋™์„ฑ์ด ์‹ฌํ•œ ํŽธ์ด๋ผ ์ด ๋ฌธ์ œ๋ฅผ ์˜จ๋ผ์ธ์—์„œ ๋ฐ์ดํ„ฐ๋กœ ํ•ด๊ฒฐํ•˜๋Š” ๊ณณ์ด ์—†์—ˆ๋‹ค. ๋ฒค์น˜๋งˆํ‚นํ•  ๊ณณ์ด ์—†์–ด ์• ๋ฅผ ๋จน์—ˆ์ง€๋งŒ ๊ฒฝ์Ÿ์‚ฌ๋„ ์—†์—ˆ๊ธฐ ๋•Œ๋ฌธ์— ์šฐ๋ฆฌ๊ฐ€ ์ž˜ ๋งŒํ•˜๋ฉด ์„ธ๊ณ„ ์ตœ์ดˆ๋กœ ์ƒˆ๋กœ์šด ๋น„์ฆˆ๋‹ˆ์Šค ๋ชจ๋ธ์„ ๋งŒ๋“ค ์ˆ˜ ์žˆ๋Š” ๊ธฐํšŒ๋ผ๊ณ  ํŒ๋‹จํ–ˆ๋‹ค.

๊ฐ€๊ฒฉ ์ •๋ณด์™€ ๊ฐ™์€ ๋ฐ์ดํ„ฐ๋ฅผ ๊ณต์œ ํ•˜๋Š” ๊ฒƒ๊ณผ ์„ธ๊ณ„ ๊ฐ๊ตญ์˜ ๊ณต๊ธ‰์ฒ˜ ๋ฐ ์ˆ˜์š”์ฒ˜๋ฅผ ์„œ๋กœ ์—ฐ๊ฒฐํ•ด์ฃผ๋Š” ๊ฒƒ์€ ์ „ํ˜€ ๋‹ค๋ฅธ ๋ถ„์•ผ์ธ๋ฐ ์–ด๋–ป๊ฒŒ ๋‘ ๊ฐ€์ง€ ์‚ฌ์—…์„ ๊ฐ™์ด ์šด์˜ํ•˜๊ฒŒ ๋๋‚˜.

๋จผ์ € ์ˆ˜๋…„๊ฐ„ ๋ฐ์ดํ„ฐ๋ฅผ ๋ชจ์œผ๋ฉด์„œ ์‹œ์Šคํ…œ์„ ๊ตฌ์ถ•ํ•ด๋‚˜๊ฐ”๋‹ค. 5๋…„ ์ •๋„ ์ „ ์„ธ๊ณ„์—์„œ ์ƒํ’ˆ ๋ฐ์ดํ„ฐ๋ฅผ ๋จผ์ € ๋ชจ์•„์„œ ํ•œ ๋ˆˆ์— ๋ณผ ์ˆ˜ ์žˆ๋Š” ํ”Œ๋žซํผ์„ ๋งŒ๋“ค์—ˆ๊ณ , ์‹œ์žฅ ์ˆ˜์š”๋ฅผ ํ™•์ธํ•˜๊ธฐ ์œ„ํ•ด ํ˜„์ง€ ๋ฌด์—ญ ์ „๋ฌธ๊ฐ€(Engagement Manager) ์ œ๋„๋ฅผ ๋„์ž…ํ•˜๋ฉฐ ๊ณต๊ธ‰์ž ๊ฒ€์ฆ ์‹œ์Šคํ…œ์„ ๊ตฌ์ถ•ํ–ˆ๋‹ค. ๊ณต๊ธ‰์ž์™€ ์ˆ˜์š”์ž ๊ฐ„์˜ ์‹ ๋ขฐ๊ฐ€ ๋ฌด์—‡๋ณด๋‹ค ์ค‘์š”ํ•œ ์‹œ์žฅ์ด๊ธฐ ๋•Œ๋ฌธ์— ๋ฐฉ๋Œ€ํ•œ ๋†์ˆ˜์‚ฐ๋ฌผ ๋ฐ์ดํ„ฐ๋ฅผ ๋ฐ”ํƒ•์œผ๋กœ ์„ธ๊ณ„ ๊ฐ์ง€์—์„œ ์ง์›๋“ค์ด ์ง์ ‘ ๊ณต๊ธ‰์ž์˜ ์ด๋ ฅ๊ณผ ์‹ ์šฉ๋„๋ฅผ ์ฒดํฌํ•˜๋ฉฐ ๋ฌด์—ญ ์—…๋ฌด๋ฅผ ๋Œ€ํ–‰ํ•˜๊ณ  ์žˆ๋‹ค.

ํ”Œ๋žซํผ๋งŒ ์šด์˜ํ•˜๋Š” ๊ฒŒ ์•„๋‹ˆ๋ผ ๋ฌด์—ญ ์ „๋ฌธ๊ฐ€๋“ค์„ ์„ธ๊ณ„ ๊ฐ์ง€์— ํŒŒ๊ฒฌํ•ด ๊ณต๊ธ‰์ž ๊ฒ€์ฆ ์‹œ์Šคํ…œ์„ ๊ฐ–์ถ˜๊ฒŒ ํ•ต์‹ฌ ๊ฒฝ์Ÿ๋ ฅ์ธ ๊ฒƒ ๊ฐ™๋‹ค. ์ธ๊ณต์ง€๋Šฅ(AI) ๋“ฑ IT ๊ธฐ์ˆ ์ด ํ•  ์ˆ˜ ์—†๋Š” ๋ถ€๋ถ„์ธ๊ฐ€.

๋†์ถ•์ˆ˜์‚ฐ๋ฌผ์€ ์‹ ์„ ๋„๊ฐ€ ์ค‘์š”ํ•˜๊ธฐ ๋•Œ๋ฌธ์— ๊ตฌ๋งค์ž ์ธก์—์„œ ๊ฐ€์žฅ ์šฐ๋ คํ•˜๋Š” ๋ถ€๋ถ„์„ ํ•ด์†Œํ•ด์ฃผ๊ธฐ ์œ„ํ•ด์„œ๋Š” ์‚ฌ๋žŒ์ด ์ค‘๊ฐ„์—์„œ ์ฑ…์ž„์ง€๊ณ  ๋ฌธ์ œ๊ฐ€ ์—†๋Š”์ง€ ์ง์ ‘ ํ™•์ธํ•˜๋Š” ๊ณผ์ •์ด ๊ผญ ํ•„์š”ํ•˜๋‹ค. ์˜ˆ์ƒ์น˜ ๋ชปํ•œ ์‚ฌ๊ณ ๊ฐ€ ๋ฐœ์ƒํ•ด ๊ฐ‘์ž๊ธฐ ๊ณต๊ธ‰์ด ๋Š๊ธฐ๋ฉด ๋ฐ”๋กœ ๋‹ค๋ฅธ ๊ณต๊ธ‰์ฒ˜๋ฅผ ์ฐพ์•„ ํ•ด๊ฒฐํ•˜๋Š” ๋“ฑ ํ˜„์ง€์—์„œ ์ง์ ‘ ์ปจํŠธ๋กคํ•œ๋‹ค.

๋ฐ์ดํ„ฐ๋Š” ์–ด๋–ป๊ฒŒ ์ˆ˜์ง‘ํ•˜๊ณ  ๊ด€๋ฆฌํ•˜๋Š”๊ฐ€.

์ผ๋ถ€๋Š” AI๋ฅผ ํ†ตํ•ด ์ž๋™์œผ๋กœ ์ˆ˜์ง‘ํ•˜๊ณ , ๋‚˜๋จธ์ง€๋Š” ํ˜„์ง€ ์ „๋ฌธ๊ฐ€๋“ค์ด ์ง์ ‘ ๋„๋งค์‹œ์žฅ ๋“ฑ์„ ๋ฐœ๋กœ ๋›ฐ๋ฉฐ ๊ฐ€๊ฒฉ ๋ฐ์ดํ„ฐ๋ฅผ ์ˆ˜์ง‘ํ•œ๋‹ค. ๊ฑฐ๋ž˜๋Ÿ‰์ด ๋งŽ์•„์งˆ์ˆ˜๋ก ๋ฐ์ดํ„ฐ์˜ ์–‘๊ณผ ์งˆ๋„ ์—…๊ทธ๋ ˆ์ด๋“œ๋œ๋‹ค. ํŠธ๋ฆฟ์ง€์—์„œ ํ† ๋งˆํ† , ๊ฐ์ž, ๊ณ ๋“ฑ์–ด ๋“ฑ ์›ํ•˜๋Š” ํ’ˆ๋ชฉ์„ ๊ฒ€์ƒ‰ํ•˜๋ฉด ๋„๋งค์‹œ์žฅ ๊ฐ€๊ฒฉ ์ถ”์ด, ์ˆ˜์ถœ์ž… ๊ทœ๋ชจ, ์ตœ๋Œ€ ์ˆ˜์ถœ๊ตญ ๋ฐ ์‹œ์žฅ์ ์œ ์œจ ๋“ฑ์„ ํ™•์ธํ•  ์ˆ˜ ์žˆ๋‹ค. ๋˜ ๋ฐฉ๋Œ€ํ•œ ๋ฐ์ดํ„ฐ๋ฅผ ๋ถ„์„ํ•ด ํ’ˆ๋ชฉ๋ณ„๋กœ ์‹ฌ์ธต ๋ฆฌํฌํŠธ๋„ ์ œ๊ณตํ•œ๋‹ค.

์ฝ”๋กœ๋‚˜19๋กœ ์ธํ•œ ๋ณ€ํ™”๋Š” ์—†์—ˆ๋‚˜.

์ฝ”๋กœ๋‚˜19๋กœ ์˜คํ”„๋ผ์ธ ๊ฑฐ๋ž˜๊ฐ€ ๋ง‰ํžˆ๋ฉด์„œ ์ƒํ’ˆ ๊ณต๊ธ‰๋ง์ด ๋ถˆ์•ˆ์ •ํ•ด์กŒ๊ณ , ๊ทธ ๊ฒฐ๊ณผ ํŠธ๋ฆฟ์ง€๋ฅผ ์ฐพ๋Š” ์ˆ˜์š”๊ฐ€ ๋Š˜๋ฉด์„œ ์˜คํžˆ๋ ค ๋” ๋นจ๋ฆฌ ์„ฑ์žฅํ–ˆ๋‹ค. ์ง€๊ธˆ์€ ๋งํฌ๋“œ์ธ์ด๋‚˜ ๊ธ€๋ž˜์Šค๋„์–ด ๋“ฑ ๊ธ€๋กœ๋ฒŒ ์ธ์žฌ ์ฑ„์šฉ ํ”Œ๋žซํผ๋“ค์„ ํ™œ์šฉํ•ด ํ˜„์ง€ ์ „๋ฌธ๊ฐ€๋“ค์„ ๋น ๋ฅด๊ฒŒ ์ฑ„์šฉํ•  ์ˆ˜ ์žˆ๋Š” ์‹œ๋Œ€์ธ ๋ฐ๋‹ค SNS๋ฅผ ํ†ตํ•œ ๊ธ€๋กœ๋ฒŒ ๋ธŒ๋žœ๋”ฉ๋„ ํ•œ๊ฒฐ ์ˆ˜์›”ํ•ด์ง€๋ฉด์„œ ํ•ด์™ธ ์‚ฌ์—…์˜ ์žฅ๋ฒฝ์ด ๊ต‰์žฅํžˆ ๋‚ฎ์•„์กŒ๋‹ค.

์ „ ์„ธ๊ณ„์—์„œ ๋†์ถ•์ˆ˜์‚ฐ๋ฌผ์„ ๊ฑฐ๋ž˜ํ•˜๋Š” ์˜จ๋ผ์ธ ํ”Œ๋žซํผ์€ ํŠธ๋ฆฟ์ง€๊ฐ€ ์œ ์ผํ•œ ๊ฒƒ์œผ๋กœ ์•Œ๊ณ  ์žˆ๋‹ค. ๋ฒค์น˜๋งˆํ‚นํ•  ๋งŒํ•œ ์„ ๋ก€๊ฐ€ ์—†์—ˆ์„ ํ…๋ฐ ํž˜๋“  ์ ์€ ์—†์—ˆ๋‚˜.

์ฐธ๊ณ ํ•  ๋งŒํ•œ ์‚ฌ์—… ๋ชจ๋ธ์ด ์—†์–ด์„œ ์ดˆ๋ฐ˜์— ์–ด๋ ค์›€์ด ๋งŽ์•˜๋‹ค. ํ•˜์ง€๋งŒ ๋ฐ˜๋Œ€๋กœ ์ƒ๊ฐํ•˜๋ฉด ๊ฒฝ์Ÿ์‚ฌ๊ฐ€ ์—†๊ธฐ ๋•Œ๋ฌธ์— ๋ฌดํ•œ๋Œ€๋กœ ์„ฑ์žฅํ•  ์ˆ˜ ์žˆ๋‹ค. ์ „ ์„ธ๊ณ„ ๋†์ถ•์ˆ˜์‚ฐ๋ฌผ์˜ ์ˆ˜๊ธ‰ ์ƒํ™ฉ์— ๋”ฐ๋ผ ๊ฐ€๊ฒฉ๋ณ€๋™์ด ๋ฐœ์ƒํ•˜๋ฉด ๋ฐ”๋กœ ํŠธ๋ฆฟ์ง€์— ๋ฐ˜์˜๋˜๋Š”๋ฐ ์ด๋Ÿฐ ์„œ๋น„์Šค๋ฅผ ์ œ๊ณตํ•˜๋Š” ๊ณณ์€ ์šฐ๋ฆฌ๋ฟ์ด๋‹ค.

๊ธ€๋กœ๋ฒŒ ๋†์ถ•์ˆ˜์‚ฐ๋ฌผ ๊ฑฐ๋ž˜ ํ”Œ๋žซํผ์„ ํ•œ๊ตญ ์Šคํƒ€ํŠธ์—…์ด ๋งŒ๋“ค์—ˆ๋‹ค๋Š” ์‚ฌ์‹ค์ด ๋†€๋ž๋‹ค. ์™œ ์ด ์‹œ์žฅ์„ ํ˜์‹ ํ•˜๊ฒ ๋‹ค๋Š” ์‹œ๋„๊ฐ€ ๊ทธ๋™์•ˆ ์—†์—ˆ์„๊นŒ.

์ผ๋‹จ ํ”Œ๋žซํผ์„ ๊ตฌ์ถ•ํ•˜๋Š” ๊ณผ์ •์ด ๋„ˆ๋ฌด ์–ด๋ ต๋‹ค. ๋ฐ์ดํ„ฐ๋ฅผ ๋งคํ•‘(๋ฐ์ดํ„ฐ๋ฅผ ์‹œ๊ฐํ™”ํ•˜๋Š” ์ผ)ํ•˜๋ ค๋ฉด ํ’ˆ์ข…, ๊ฒฝ์ž‘ ๋ฐฉ๋ฒ•, ๊ฑฐ๋ž˜ ์œ ๋‹›, ์ง๋งค์ธ์ง€ ๋„๋งค์ธ์ง€ ๋“ฑ ๊ฑฐ๋ž˜ ์‹œ์žฅ ๋‹จ๊ณ„๋ฅผ ๋ชจ๋‘ ์ดํ•ดํ•ด์•ผ ํ•œ๋‹ค. ๋ˆ๊ณผ ์‹œ๊ฐ„์„ ๋งŽ์ด ํˆฌ์ž…ํ•ด์•ผ ๊ฐ€๋Šฅํ•œ ํ”Œ๋žซํผ์ด๊ณ  ํŠธ๋ฆฟ์ง€๋„ ์ง€๊ธˆ์˜ ํ˜•ํƒœ๋ฅผ ๊ฐ–์ถ”๊ธฐ๊นŒ์ง€ 5๋…„์ด ๊ฑธ๋ ธ๋‹ค.

ํ˜„์žฌ ๋งค์ถœ ๊ทœ๋ชจ๋Š” ์–ด๋Š ์ •๋„์ธ๊ฐ€.

์›” 100์–ต์› ์ •๋„ ๋งค์ถœ์„ ๋‚ด๊ณ  ์žˆ๊ณ  ์—ฐ๋ง๊นŒ์ง€ ์›” 500์–ต์›์„ ๋ชฉํ‘œํ•˜๊ณ  ์žˆ๋‹ค. ๋‚ด๋…„์—๋Š” ์กฐ ๋‹จ์œ„ ๋งค์ถœ์„ ๋งŒ๋“ค๊ณ ์ž ํ•œ๋‹ค.

ํŠธ๋ฆฟ์ง€ ์„œ๋น„์Šค๋ฅผ ์‚ฌ์šฉํ•ด๋ณธ ๊ณ ๊ฐ๋“ค์„ ์ค‘์‹ฌ์œผ๋กœ โ€˜๋กœํฌ์ธ(lock-in)โ€™ ํšจ๊ณผ๊ฐ€ ๋‚˜ํƒ€๋‚˜๋ฉด ์„ฑ์žฅ์„ธ๊ฐ€ ๋”์šฑ ๋นจ๋ผ์งˆ ๊ฒƒ ๊ฐ™๋‹ค. ๊ฐ€๊ฒฉ์ ์ธ ๋ฉ”๋ฆฌํŠธ๋„ ์žˆ๋‚˜.

์‹ค์ œ๋กœ ๊ฑฐ๋ž˜ ๊ทœ๋ชจ๊ฐ€ ํฐ ๋ฐ”์ด์–ด๋“ค์ผ์ˆ˜๋ก ํŠธ๋ฆฟ์ง€์—์„œ ๋” ํฐ ์ˆ˜ํ˜œ๋ฅผ ๋ˆ„๋ฆฌ๊ณ  ์žˆ๋‹ค. ๊ฑฐ๋ž˜๋ฅผ ํ• ์ˆ˜๋ก ๊ฐ€๊ฒฉ ๋ฉด์—์„œ๋„ ์ด๋“์„ ๋ณผ ์ˆ˜ ์žˆ๊ณ  ๊ฑฐ๋ž˜ ์•„์ดํ…œ๊ณผ ์ง€์—ญ์„ ๋Š˜๋ ค๊ฐ€๋Š” ๊ฒฝ์šฐ๊ฐ€ ๋งŽ๋‹ค. ์˜คํ”„๋ผ์ธ์ด ์…ง๋‹ค์šด๋œ ์ฝ”๋กœ๋‚˜ ๊ธฐ๊ฐ„ ๋™์•ˆ ๋” ๋นจ๋ฆฌ ๊ทœ๋ชจ์˜ ๊ฒฝ์ œ๊ฐ€ ๊ตฌ์ถ•๋˜๋Š” ๊ฒƒ์„ ํ™•์ธํ•  ์ˆ˜ ์žˆ์—ˆ๋‹ค.

์ „ ์„ธ๊ณ„์— ์ „๋ฌธ๊ฐ€๋“ค์„ ํŒŒ๊ฒฌํ•˜๋ ค๋ฉด ๋Œ€๊ทœ๋ชจ ์ฑ„์šฉ์ด ์ „์ œ๋˜์–ด์•ผ ํ•  ๊ฒƒ ๊ฐ™๋‹ค. ์ธ์žฌ ์ฑ„์šฉ์€ ์–ด๋–ค ๋ฐฉ์‹์œผ๋กœ ์ง„ํ–‰๋˜๋‚˜.

๋งค๋‹ฌ 50์—ฌ ๋ช…์„ ์ฑ„์šฉํ•˜๊ณ  ์žˆ๊ณ  ํ•˜๋ฐ˜๊ธฐ์—๋งŒ 500์—ฌ ๋ช… ์ •๋„ ์ฑ„์šฉํ•  ์˜ˆ์ •์ด๋‹ค. ์ตœ๊ทผ ์‹œ๋ฆฌ์ฆˆC ํˆฌ์ž๋ฅผ ํ†ตํ•ด 700์–ต์› ๊ทœ๋ชจ๋ฅผ ์กฐ๋‹ฌํ•œ ๊ฒƒ์„ ๋ฐ”ํƒ•์œผ๋กœ ์„œ๋น„์Šค๋ฅผ ๊ณ ๋„ํ™”ํ•˜๊ณ  ์ „ ์„ธ๊ณ„ ๊ณ ๊ฐ๋“ค๊ณผ ๋” ๊ธด๋ฐ€ํ•œ ๊ด€๊ณ„๋ฅผ ๊ตฌ์ถ•ํ•˜๋ ค ํ•œ๋‹ค. ํ˜„์žฌ 50์—ฌ ๊ฐœ๊ตญ์— ํ˜„์ง€ ๋ฒ•์ธ์„ ์„ค๋ฆฝํ–ˆ๊ณ  ๋‚ด๋…„ ์ƒ๋ฐ˜๊ธฐ์—๋Š” 100๊ฐœ๊ตญ์—์„œ ํ˜„์ง€๋ฒ•์ธํ™”๋ฅผ ์™„๋ฃŒํ•  ๊ณ„ํš์ด๋‹ค.

์ผํ•˜๋Š” ๋ฐฉ์‹์˜ ๊ด€์ ์—์„œ ํŠธ๋ฆฟ์ง€๋Š” IT ๊ธฐ์—…์— ๊ฐ€๊น๋‚˜, ์ปจ์„คํŒ… ๊ธฐ์—…์— ๊ฐ€๊น๋‚˜.

1์ฐจ์ ์œผ๋กœ๋Š” IT ๊ธฐ์—…์˜ ์„ฑ๊ฒฉ์ด ๊ฐ•ํ•˜๊ณ  ๊ทธ๋‹ค์Œ์œผ๋กœ๋Š” ํŠธ๋ ˆ์ด๋”ฉ ๊ธฐ์—…์˜ ํŠน์ง•๋„ ์ง€๋…”๋‹ค. ๋‘ ๊ฐ€์ง€ ์‚ฌ์—… ๋ชจ๋ธ์ด ํ•จ๊ป˜ ์„ฑ์žฅํ•ด์•ผ ํ•˜๊ธฐ ๋•Œ๋ฌธ์— ๊ณต์กดํ•œ๋‹ค๊ณ  ๋ณด๋ฉด ๋œ๋‹ค. ์• ํ”Œ์ด ์ตœ๊ณ ์˜ IT ๊ธฐ์—…์ด์ž ๋งˆ์ผ€ํŒ… ๊ธฐ์—…์ด๋“ฏ์ด ์šฐ๋ฆฌ๋„ IT ์กฐ์ง๊ณผ ์˜คํผ๋ ˆ์ด์…˜ ์กฐ์ง ๊ฐ„์— ๊ธด๋ฐ€ํ•œ ์ปค๋ฎค๋‹ˆ์ผ€์ด์…˜์ด ํ•ต์‹ฌ ์—ญ๋Ÿ‰์ด๋ผ๊ณ  ์ƒ๊ฐํ•œ๋‹ค.

ํŠธ๋ฆฟ์ง€์˜ ๊ธฐ์—…๋ฌธํ™”๋ฅผ ์„ค๋ช…ํ•œ๋‹ค๋ฉด.

care, discipline, intensity ๋“ฑ ์„ธ ๊ฐ€์ง€๋กœ ์š”์•ฝํ•  ์ˆ˜ ์žˆ๋‹ค. โ€˜์ผ€์–ดโ€™๋Š” ์„œ๋กœ ์ฑ™๊ฒจ์ฃผ๋Š” ๋ฌธํ™”, ์ฆ‰ ์˜๋ฆฌ์— ๊ฐ€๊น๋‹ค๊ณ  ํ•  ์ˆ˜ ์žˆ๋‹ค. ๋™๋ฃŒ์• ๋กœ ๋ญ‰์ณ ์–ด๋ ค์šด ๊ณผ์ œ๋ฅผ ํ•จ๊ป˜ ํ•ด๊ฒฐํ•ด๋‚˜๊ฐ€๋Š” ๋™์‹œ์— ์ž๊ธฐ ํ†ต์ œ๊ถŒ์— ๋Œ€ํ•œ ๊ธฐ๋Œ€ ์ˆ˜์ค€์ด ๋†’๊ณ  ๊ต‰์žฅํžˆ ์ธํ…์Šคํ•˜๊ฒŒ ์ผํ•˜๊ณ  ์žˆ๋‹ค. 90๋…„๋Œ€์ƒ๋“ค์„ ๋ฐ”๋ผ๋ณด๋Š” ๋‹ค์–‘ํ•œ ์‹œ๊ฐ์ด ์žˆ๋Š”๋ฐ, ๋‚˜๋Š” ์˜คํžˆ๋ ค ์ด๋“ค์ด ์„ฑ๊ณต์— ๋Œ€ํ•œ ์—ด๋ง์ด ํ›จ์”ฌ ๋” ๊ฐ•ํ•˜๋‹ค๊ณ  ์ƒ๊ฐํ•œ๋‹ค. ์„ ๋ฐฐ ์„ธ๋Œ€๋งŒํผ ์„ฑ์žฅ ๋˜๋Š” ์„ฑ๊ณตํ•  ์ˆ˜ ์žˆ๋Š” ๊ธฐํšŒ๊ฐ€ ์ฃผ์–ด์ง€์ง€ ์•Š๊ธฐ ๋•Œ๋ฌธ์— โ€˜์ด๊ฑฐ๋‹คโ€™ ์‹ถ์€ ๊ธฐํšŒ๊ฐ€ ์ฃผ์–ด์กŒ์„ ๋•Œ ํ›จ์”ฌ ๋” ์ง‘์ค‘ํ•˜๊ณ  ํ—Œ์‹ ํ•˜๋Š” ์นœ๊ตฌ๋“ค์ด ๋งŽ๋‹ค.

ํŠธ๋ฆฟ์ง€๊ฐ€ ์ œ๊ณตํ•˜๋Š” ๊ธฐํšŒ๋Š” ๋ฌด์—‡์ธ๊ฐ€.

6๊ฐœ์›”๋งˆ๋‹ค ๋‚˜์ด์™€ ์—ฐ์ฐจ์— ์ƒ๊ด€์—†์ด ํผํฌ๋จผ์Šค ํ‰๊ฐ€์— ๋”ฐ๋ฅธ ์—ฐ๋ด‰ ์ธ์ƒ ๋ฐ ์Šน์ง„ ๊ธฐํšŒ๋ฅผ ์ œ๊ณตํ•œ๋‹ค. ์—…๊ณ„ ์ตœ๊ณ  ์ˆ˜์ค€์˜ ๊ณต๊ฒฉ์ ์ธ ์Šน์ง„๊ณผ ๋ณด์ƒ ์ œ๋„๋ฅผ ์šด์˜ํ•˜๋‹ค ๋ณด๋‹ˆ ์„ฑ์žฅํ•  ์ˆ˜ ์žˆ๋Š” ๊ธฐํšŒ์™€ ๊ณต์ •ํ•œ ํ”ผ๋“œ๋ฐฑ์— ๋ชฉ๋งˆ๋ฅธ ๊ธ€๋กœ๋ฒŒ ์ธ์žฌ๋“ค์ด ํŠธ๋ฆฟ์ง€๋ฅผ ์ฐพ๋Š”๋‹ค. ๊ฐ€์žฅ ํฐ ์ธ์„ผํ‹ฐ๋ธŒ๋Š” ์‚ฐ์—…์˜ ํŒจ๋Ÿฌ๋‹ค์ž„์„ ๋ฐ”๊ฟ€ ์ฃผ์ธ๊ณต์ด ๋  ์ˆ˜ ์žˆ๋‹ค๋Š” ๊ฒƒ์ด๋ผ๊ณ  ์ƒ๊ฐํ•œ๋‹ค. ๊ธ€๋กœ๋ฒŒ ๋†์ถ•์ˆ˜์‚ฐ๋ฌผ ๋ฌด์—ญ ๊ฑฐ๋ž˜๋Š” 3000์กฐ์› ๊ทœ๋ชจ์˜ ์‹œ์žฅ์ด๋‹ค. ์ „ ์„ธ๊ณ„ ๊ฒฝ์ œ์„ฑ์žฅ์ด ๋‘”ํ™”๋˜๊ณ  ์žˆ๋Š” ํ˜„ ์ƒํ™ฉ์—์„œ ๋‚ด๊ฐ€ ์‹œ์žฅ์˜ ์„ ๊ตฌ์ž๊ฐ€ ๋˜๋Š” ๊ฒฝํ—˜์„ ํ•  ์ˆ˜ ์žˆ๋Š” ์‚ฐ์—…์€ ํ”์น˜ ์•Š๋‹ค.

ํŠธ๋ฆฟ์ง€๊ฐ€ ๊ถ๊ทน์ ์œผ๋กœ ์ฐฝ์ถœํ•˜๊ณ ์ž ํ•˜๋Š” ๊ฐ€์น˜๊ฐ€ ์žˆ๋‹ค๋ฉด.

๊ถ๊ทน์ ์œผ๋กœ ๋ฌด์—ญ์˜ ๋ณธ์งˆ์€ ๊ฐ ๊ฒฝ์ œ์ฃผ์ฒด๋“ค์˜ ํšจ์šฉ๊ฐ€์น˜๋ฅผ ์˜ฌ๋ฆฌ๋Š” ์ผ์ด๋ผ๊ณ  ์ƒ๊ฐํ•œ๋‹ค. ์ฆ‰, ์ƒํ’ˆ์„ ๊ณต๊ธ‰ํ•˜๋Š” ๋†๊ฐ€๋“ค์˜ ์†Œ๋“์ด ๋Š˜์–ด๋‚˜๊ณ  ์ƒํ’ˆ์„ ์†Œ๋น„ํ•˜๋Š” ์†Œ๋น„์ž๋“ค์˜ ์„ ํƒ ํญ์ด ํ™•์žฅ๋˜๋Š” ๊ฒƒ์ด๋‹ค. ํŠธ๋ฆฟ์ง€์˜ ์‹œ์Šคํ…œ์ด ๊ณ ๋„ํ™”๋ ์ˆ˜๋ก ์•ž์œผ๋กœ ๋” ์œค๋ฆฌ์ ์ด๊ณ  ํˆฌ๋ช…ํ•œ ๊ฑฐ๋ž˜๊ฐ€ ๊ฐ€๋Šฅํ•ด์งˆ ๊ฒƒ์ด๋‹ค. ์ƒํ’ˆ์ด ์–ด๋””์—์„œ ์ƒ์‚ฐ๋˜์–ด ์–ด๋–ค ๋ฌผ๋ฅ˜ ๊ณผ์ •์„ ๊ฑฐ์ณ ์†Œ๋น„์ž์—๊ฒŒ ์ „๋‹ฌ๋๋Š”์ง€ ํ•œ๋ˆˆ์— ํ™•์ธํ•  ์ˆ˜ ์žˆ๋„๋ก ๊ธฐ์ˆ ์ ์œผ๋กœ ์ค€๋น„ํ•˜๊ณ  ์žˆ๋‹ค. ์žฅ๊ธฐ์ ์œผ๋กœ๋Š” ํŠธ๋ฆฟ์ง€๊ฐ€ ๊ผญ ํ•„์š”ํ•œ ์‚ฌํšŒ ์ธํ”„๋ผ๋กœ ์„ฑ์žฅํ•˜๊ธธ ๋ฐ”๋ž€๋‹ค.

๊น€๋ฏผ์ˆ˜ ๊ธฐ์ž kim.minsu2@joins.com / ์‚ฌ์ง„ ๊น€ํ˜„๋™ ๊ธฐ์ž

http://jmagazine.joins.com/forbes/view/334505

An Approach To Food Security: Digital Transformation

July 13th, 2021 Posted by News, Uncategorized 0 thoughts on “An Approach To Food Security: Digital Transformation”

Nikolai, a fruit importer based in Moscow, Russia, is urgently looking for 100 metric tons (MT) of tomatoes to distribute to his wholesale clients as his supplier in Mexico was hit with a hurricane and supply was cut. Yet, this is proving difficult as prices have skyrocketed as other areas in Central America have also suffered from the impacts of the hurricane.

On the other side of the pond, Mr. Cho, a farmer of tomatoes in Gyeongbuk, South Korea, is considering dumping his tomato crops due to an unexpected oversupply that caused prices to plummet. Nikolai and Mr. Cho both have what each other wants, but trading between the two is almost impossible due to the lack of information available. How can the two businesses be brought together in a trusted environment in order to facilitate a profitable business relationship?

This is typically what information asymmetry looks like to the average buyer and supplier in the food industry. Without a balanced view of the available data, connecting a potential buyer with a new supplier is incredibly challenging. And if the standard supply chain is disrupted it creates an effect that can see the whole chain collapse. That is why companies who can harness the data and then provide a service that creates a trusted connection can prove invaluable to securing the food supply chain globally.

Why solve information asymmetry in the food trading industry?

A solution to information asymmetry will help strengthen the global supply chain while helping prevent a domino effect of asymmetry. For example, a product ranges from grade one to grade ten in terms of its quality. In a stable state, the first-grade buyers (normally the biggest buyer with the highest need) and first-grade suppliers (the ones with the more reliable high-quality product) match, second-grade buyers are matched with second-grade suppliers and so on. If there was a sudden problem with a first-grade supplier, the first-grade buyer will need to source products from the second-grade supplier. The second-grade buyer, whose matched supplier can no longer supply them, will need to source from a third-grade supplier.

As this cycle continues, the supply chain becomes unstable and is at risk of collapsing, whether temporarily or long-term. This is what happened when meat processing plants in the United States were temporarily shut down due to the spread of Covid-19. Plants were hit as thousands of workers tested positive for the virus. Pork processing plants were particularly affected with three of the major factories forced to close. Compared to the year before, beef processing went down 27% while pork processing went down almost 20%, according to the USDA, as reported by CNN.

When products are under-produced in one region due to issues such as climate change or the current global pandemic, there is a tendency to over-produce in other regions, maintaining the total global volume, but local supply can still be dramatically affected. Although the total volume remains relatively static, the makeup of this total volume can vary significantly, and the challenge of trading revolves around the information available. How do the buyers and suppliers know each other exists and at what prices are their products being traded? Information asymmetry in the food trading industry can be incredibly severe and can create considerable swings in product value as a result.

Agricultural products, especially fruits and vegetables, have considerable variations in variety, quality and production. With language and foreign exchange barriers always present, it can be difficult to compare global prices and data. The first challenge is to establish an objective criterion for comparing prices. For example, apples have hundreds of varieties and suppliers scattered around the world in tens of thousands of units. To objectively compare the prices you need to start by categorizing the variety and quality grades of each product and then collect price data. This is facilitated by local knowledge, partnerships with governments and trade associations. The digital transformation of the food and agriculture industry has also had a positive impact, enabling trading platforms to analyze thousands of new sources through machine learning. Platforms such as Tridge also use analog information provided directly from the suppliers that deal directly with us. This data is then all cross-compared to ensure that it is as accurate and reliable as possible before it is uploaded to a platform to enable buyers and suppliers to have better visibility of the product availability and supply.

Another major hurdle is trust. The food and agriculture industry is accustomed to doing business in a face-to-face manner where trust is built over years of trading. As with every industry, there are unscrupulous individuals who will try to manipulate the system for their own gain. However, problems outside of the control of the supplier can also result in products not getting to the consumer. More recently, and as an indirect result of the challenges of Covid-19, many in the industry have seen logistics problems with global shipping being subjected to significant delays. Problems such as these can result in produce rotting by the time it arrives at its destination through no fault of either the buyer or supplier. Any provider attempting to correct asymmetry in the industry is tasked with safeguarding against common issues.

Covid-19 brought about the perfect storm for the food and agriculture industry: no business travel permitted, shipments facing weeks of delays due to container shortages, lack of available workforce to harvest products or to process the raw products to the finished packaged goods. Each of these led to a serious global challenge around food security. Digital transformation can help overcome this by enabling the fulfillment of orders in much the same way that Amazon works. Trading platforms can become the eyes and ears of the buyers and bring significantly smaller suppliers to a global stage to create a new buying economy where supply and demand are both satisfied.

Hoshik Shin

https://www.forbes.com/sites/forbesbusinessdevelopmentcouncil/2021/07/13/an-approach-to-food-security-digital-transformation/?sh=4febdf5d535b

SoftBank-Backed Korean Agriculture Marketplace Valued At $500 Million After Latest Funding

July 13th, 2021 Posted by News, Uncategorized 0 thoughts on “SoftBank-Backed Korean Agriculture Marketplace Valued At $500 Million After Latest Funding”

Tridge, a Seoul-based agriculture marketplace backed by SoftBank, has raised $60 million in a new funding round that has more than tripled its valuation to $500 million in a year.

Korean venture capital firm Forest Partners, a returning investor, was the sole investor in the funding round, said Tridge. The startup intends to use the fresh funding to expand its packing and warehousing facilities to meet rising demand from food businesses whose supply chains were disrupted by the pandemic.

In April last year, Tridge raised $11 million at a valuation of $140 million from Forest Partners, U.S.-based Activant Capital and SoftBank Ventures Asia, the early-stage venture arm of Japanese billionaire Masayoshi Sonโ€™s tech conglomerate. In 2019, Tridge raised $5.5 million from SoftBank Ventures Asia.

SoftBank has invested in several Korean startups in recent years, including $175 million into AI tutoring app Riiid in May and $160 million into content localization service provider Iyuno-SDI in April. SoftBank reported record full-year net income in May, thanks in large part to Korean e-commerce giant Coupangโ€™s blockbuster New York IPO in March. SoftBankโ€™s Vision Fund is planning to buy a 10% stake in Korean hotel booking platform Yanolja for $870 million, according to a Financial Times report.

Founded in 2015 by Hoshik Shin, a former Deutsche Bank commodities investor, Tridge is an online platform that links farmers in more than 150 countries with food buyers around the world, helping cut out the middlemen. Products sold on Tridge, which is short for transaction bridge, includes fruits, seafood and coffee beans.

Demand for Tridgeโ€™s services soared in the pandemic era as logistics congestions and travel restrictions forced buyers and suppliers to find alternative ways to sell and source products. โ€œWith the pandemic, it’s becoming more and more difficult for buyers to have physical interactions or [face-to-face] meetings, so dealing with a supplier whom they’ve only met online can be risky,โ€ says Kyunghwan Cha, Tridgeโ€™s director of operations. โ€œEssentially, we are the ones who purchase products from the suppliers so buyers do not have to worry about the reliability of the suppliers.โ€

Last year, Tridge launched a market intelligence service, which utilizes AI, data analytics and algorithms to publish market trend reports for food buyers. The startup also launched a fulfilment service, providing door-to-door delivery for buyers.

So far, 50,000 buyers, including the likes of Walmart, Nestlรฉ and Kelloggโ€™s, have used its market intelligence and fulfilment services, according to Tridge. Sales from its fulfilment service, its biggest revenue source, is expected to reach $300 million by the end of the year, the startup said in a statement.

Ruby Leung

https://www.forbes.com/sites/rubyleung/2021/07/13/softbank-backed-korean-agriculture-marketplace-valued-at-500-million-after-latest-funding/?sh=4ec544de4947

ํฌ๋ ˆ์ŠคํŠธํŒŒํŠธ๋„ˆ์Šค, ์ค‘๊ตญ ์ž์œจ์ฃผํ–‰์—…์ฒด ์˜คํ† ์—‘์Šค ํˆฌ์ž

June 10th, 2021 Posted by News, Uncategorized 0 thoughts on “ํฌ๋ ˆ์ŠคํŠธํŒŒํŠธ๋„ˆ์Šค, ์ค‘๊ตญ ์ž์œจ์ฃผํ–‰์—…์ฒด ์˜คํ† ์—‘์Šค ํˆฌ์ž”

๊ตญ๋‚ด ์‚ฌ๋ชจํˆฌ์žํŽ€๋“œ(PEF)์šด์šฉ์‚ฌ ํฌ๋ ˆ์ŠคํŠธํŒŒํŠธ๋„ˆ์Šค๊ฐ€ ์ค‘๊ตญ ์ž์œจ์ฃผํ–‰์—…์ฒด ์˜คํ† ์—‘์Šค(Auto X)์— ํˆฌ์žํ–ˆ๋‹ค. ์„ธ๊ณ„ 5์œ„๊ถŒ ๊ธฐ์ˆ ๋ ฅ์„ ์ง€๋‹Œ ์˜คํ† ์—‘์Šค๋Š” ์•Œ๋ฆฌ๋ฐ”๋ฐ” ๋“ฑ์˜ ํˆฌ์ž๋ฅผ ๋ฐ›๋Š” ๋“ฑ ๋†’์€ ์ž ์žฌ๋ ฅ์„ ํ‰๊ฐ€๋ฐ›๋Š” ๊ธฐ์—…์ด๋‹ค. ์ด๋ฒˆ ํˆฌ์ž ์œ ์น˜๋กœ ์ž์œจ์ฃผํ–‰ ํƒ์‹œ, ์ž์œจ์ฃผํ–‰ ํŠธ๋Ÿญ ๋“ฑ์˜ ์ƒ์šฉํ™”๊ฐ€ ํ•œ์ธต ๋นจ๋ผ์งˆ ๊ฒƒ์œผ๋กœ ๊ธฐ๋Œ€๋œ๋‹ค.

9์ผ ํˆฌ์ž์€ํ–‰(IB)์—…๊ณ„์— ๋”ฐ๋ฅด๋ฉด ํฌ๋ ˆ์ŠคํŠธํŒŒํŠธ๋„ˆ์Šค๋Š” ์ตœ๊ทผ ์˜คํ† ์—‘์Šค์— 8000๋งŒ ๋‹ฌ๋Ÿฌ(์•ฝ 900์–ต์›)์„ ํˆฌ์žํ–ˆ๋‹ค. ์•„์ง ์ˆ˜์ต์ด ๋‚˜์ง€ ์•Š๋Š” ๊ธฐ์—…์ด์ง€๋งŒ ๋ชจ๋นŒ๋ฆฌํ‹ฐ ์‚ฐ์—…์— ๊ด€์‹ฌ์ด ๋†’์€ ๊ตญ๋‚ด ํˆฌ์ž์ž๋“ค์ด ์•ž๋‹คํ‰ˆ ๊ด€์‹ฌ์„ ๋ณด์ด๋ฉฐ ํˆฌ์ž๊ธˆ ๋ชจ์ง‘์„ ๋๋ƒˆ๋‹ค. ๊ตด์ง€์˜ ๊ธฐ์ˆ ๋ ฅ์„ ์ง€๋‹Œ ์ž์œจ์ฃผํ–‰ ์Šคํƒ€ํŠธ์—… ๊ธฐ์—…์„ ํฌ๋กœ์Šค๋ณด๋”(๊ตญ๊ฒฝ๊ฐ„ ๊ฑฐ๋ž˜) ๋”œ ํ˜•ํƒœ๋กœ ํˆฌ์ž์— ์„ฑ๊ณตํ•˜๋ฉฐ ์ €๋ ฅ์„ ์ธ์ •๋ฐ›๊ณ  ์žˆ๋‹ค.

์˜คํ† ์—‘์Šค๋Š” 2016๋…„ ์ธ๊ณต์ง€๋Šฅ(AI)ยท๋กœ๋ณดํ‹ฑ์Šค ์ „๋ฌธ๊ฐ€์ธ ์ƒค์˜ค์  ์Š์ด ์ค‘๊ตญ ๋‚จ๋ถ€ ๊ด‘๋‘ฅ์„ฑ ์„ ์ „์— ์„ค๋ฆฝํ•œ ์ž์œจ์ฃผํ–‰ ์Šคํƒ€ํŠธ์—… ๊ธฐ์—…์ด๋‹ค. ์ƒค์˜ค์  ์Š์€ ๋ฏธ๊ตญ ๋งค์‚ฌ์ถ”์„ธ์ธ ๊ณต๋Œ€(MIT)์—์„œ ๋ฐ•์‚ฌ ํ•™์œ„๋ฅผ ๋ฐ›์€ ํ›„ 2013~2016๋…„ ํ”„๋ฆฐ์Šคํ„ด๋Œ€์—์„œ ์กฐ๊ต์ˆ˜๋กœ ์ผํ•˜๋ฉฐ โ€˜์ปดํ“จํ„ฐ๋น„์ „ยท๋กœ๋ณดํ‹ฑ์Šค ๋žฉโ€™ ์†Œ์žฅ์„ ์ง€๋‚ธ ์ธ๋ฌผ์ด๋‹ค. ํšŒ์‚ฌ๋ช… ์˜คํ† ์—‘์Šค์˜ โ€˜์—‘์Šค(X)โ€™๋Š” ๊ทธ์˜ ๋ณ„๋ช…์ธ โ€˜ํ”„๋กœํŽ˜์„œ ์—‘์Šคโ€™์—์„œ ๋”ฐ์™”๋‹ค.

์™ธํ˜•์€ ์Šคํƒ€ํŠธ์—…์ด์ง€๋งŒ ๊ธฐ์ˆ ๋ ฅ๋งŒํผ์€ ์„ธ๊ณ„ ์ตœ๊ณ  ์ˆ˜์ค€์ด๋ผ๋Š” ํ‰๊ฐ€๋ฅผ ๋ฐ›๊ณ  ์žˆ๋‹ค. ์ด 5๋‹จ๊ณ„๋กœ ๋‚˜๋‰˜๋Š” ์ž์œจ์ฃผํ–‰ ์ž๋™์ฐจ ๊ธฐ์ˆ ์—์„œ ์˜คํ† ์—‘์Šค์˜ ๊ธฐ์ˆ  ์ˆ˜์ค€์€ ์กฐ๊ฑด๋ถ€ ๋ฌด์ธ ์ž์œจ์ฃผํ–‰์ด ๊ฐ€๋Šฅํ•œ 4๋‹จ๊ณ„๋‹ค.

๋ฏธ๊ตญ ์บ˜๋ฆฌํฌ๋‹ˆ์•„์—์„œ ์ž์œจ์ฃผํ–‰ 4๋‹จ๊ณ„ ํ…Œ์ŠคํŠธ๋ฅผ ์ง„ํ–‰ํ•˜๋Š” 62๊ฐœ ์—…์ฒด ์ค‘ ๊ธฐ์ˆ ๋ ฅ ์ง€ํ‘œ์—์„œ 4์œ„๋ฅผ ๊ธฐ๋กํ•˜๊ณ  ์žˆ๋‹ค. ์ค‘๊ตญ๊ธฐ์—…์œผ๋กœ๋Š” ์ตœ์ดˆ๋กœ ๋™์Šน์ž ์—†์ด ๋ฌด์ธ ํ…Œ์ŠคํŠธ๋ฅผ ํ•  ์ˆ˜ ์žˆ๋Š” ์ž๊ฒฉ์„ ์ทจ๋“ํ–ˆ๋‹ค. ๋™์Šน์ž ์—†์ด ๋ฌด์ธ ํ…Œ์ŠคํŠธ๊ฐ€ ๊ฐ€๋Šฅํ•œ ๊ณณ์€ ์„ธ๊ณ„์ ์œผ๋กœ 5๊ณณ์— ๋ถˆ๊ณผํ•˜๋‹ค. ์˜คํ† ์—‘์Šค๋ฅผ ํฌํ•จํ•ด ๊ตฌ๊ธ€์˜ ์›จ์ด๋ชจ, GM์˜ ํฌ๋ฃจ์ฆˆ, ์•„๋งˆ์กด์˜ ์ž์œจ์ฃผํ–‰ ์Šคํƒ€ํŠธ์—… ZOOX, ๋ฏธ๊ตญ ์Šคํƒ€ํŠธ์—… NURO ๋“ฑ์ด๋‹ค.

๋›ฐ์–ด๋‚œ ๊ธฐ์ˆ ๋ ฅ์ด ์ž…์ฆ๋˜์ž ์ค‘๊ตญ ๋‚ด ํˆฌ์ž์ž๋“ค์ด ์ „๋žต์  ํˆฌ์ž ๋Œ€์ƒ์œผ๋กœ ๋‚™์ ํ–ˆ๋‹ค. ์ง€๋‚œ 2019๋…„ ์‹œ๋ฆฌ์ฆˆA ํˆฌ์ž ์œ ์น˜์—์„œ ์ค‘๊ตญ ์•Œ๋ฆฌ๋ฐ”๋ฐ”์™€ ๋‘ฅํŽ‘์ž๋™์ฐจ ๋“ฑ์ด ์˜คํ† ์—‘์Šค์— 1์–ต ๋‹ฌ๋Ÿฌ๋ฅผ ํˆฌ์žํ–ˆ๋‹ค. ์ด๋ฒˆ ์‹œ๋ฆฌ์ฆˆB์—๋Š” ๊ตญ๋‚ด ํฌ๋ ˆ์ŠคํŠธํŒŒํŠธ๋„ˆ์Šค์™€ ํ•จ๊ป˜ ๊ธ€๋กœ๋ฒŒ ํŽ€๋“œ๊ฐ€ ์ฐธ์—ฌํ•œ ๊ฒƒ์œผ๋กœ ์ „ํ•ด์ง„๋‹ค.

์˜คํ† ์—‘์Šค๋Š” ์™ธ๋ถ€ ํˆฌ์ž ์œ ์น˜๋ฅผ ๋ฐœํŒ์œผ๋กœ ๋ณธ๊ฒฉ์ ์œผ๋กœ ์ƒ์šฉํ™”์— ๋‚˜์„ ๋‹ค๋Š” ๊ตฌ์ƒ์ด๋‹ค. ์ง€๋‚œํ•ด ๊ฐœ๋ฐœํ•œ ๋ฌด์ธ ์ž์œจ์ฃผํ–‰ ํƒ์‹œ์ธ ‘๋กœ๋ณดํƒ์‹œ'(Robotaxi)๋Š” 6๊ฐœ์›”๊ฐ„์˜ ์‹œํ—˜ ๊ธฐ๊ฐ„์„ ๊ฑฐ์ณ ์„ ์ „์‹œ ๊ตํ†ต ๋‹น๊ตญ์œผ๋กœ๋ถ€ํ„ฐ ์‹œ๋ฒ”์šดํ–‰ ํ—ˆ๊ฐ€๋ฅผ ์–ป์—ˆ๋‹ค. ์˜ค๋Š” 2022~2023๋…„ ์ž์œจ์ฃผํ–‰ ํƒ์‹œ์™€ ์ž์œจ์ฃผํ–‰ ํŠธ๋Ÿญ์„ ์ƒ์šฉํ™”ํ•œ๋‹ค๋Š” ๊ณ„ํš์ด๋‹ค.

๋”๋ฒจ ์กฐ์„ธํ›ˆ ๊ธฐ์ž

https://www.thebell.co.kr/free/content/ArticleView.asp?key=202106090943238480103723&lcode=00&page=1&svccode=00

๊ธ€๋กœ๋ฒŒ ๋ฌด์—ญ์ค‘๊ฐœ ํ”Œ๋žซํผ ํŠธ๋ฆฟ์ง€, ์œ ๋‹ˆ์ฝ˜ ๋“ฑ๊ทน ๋ˆˆ์•ž

June 10th, 2021 Posted by Portfolio News, Uncategorized 0 thoughts on “๊ธ€๋กœ๋ฒŒ ๋ฌด์—ญ์ค‘๊ฐœ ํ”Œ๋žซํผ ํŠธ๋ฆฟ์ง€, ์œ ๋‹ˆ์ฝ˜ ๋“ฑ๊ทน ๋ˆˆ์•ž”

์˜จ๋ผ์ธ ๊ธ€๋กœ๋ฒŒ ๋ฌด์—ญ์ค‘๊ฐœ ํ”Œ๋žซํผ ๊ธฐ์—…์ธ ํŠธ๋ฆฟ์ง€๊ฐ€ ์™ธ๋ถ€ ์ž๊ธˆ ์œ ์น˜์— ์„ฑ๊ณตํ–ˆ๋‹ค. ๊ธ€๋กœ๋ฒŒ ๋†์ˆ˜์‚ฐ์‹ํ’ˆ ๋ฌด์—ญ๊ฑฐ๋ž˜ ํ”Œ๋žซํผ์„ ๊ตฌ์ถ•ํ•ด ์ฐจ๋ณ„ํ™”๋œ ๊ฒฝ์Ÿ๋ ฅ์„ ์ธ์ •๋ฐ›์•˜๋‹ค. ๋งค์ถœ ์„ฑ์žฅํญ์ด ์ปค ์œ ๋‹ˆ์ฝ˜ ๊ธฐ์—…(๊ธฐ์—…๊ฐ€์น˜ 1์กฐ์›)์ด ๋จธ์ง€ ์•Š์•˜๋‹ค๋Š” ํ‰๊ฐ€๋‹ค.

9์ผ ํˆฌ์ž์€ํ–‰(IB)์—…๊ณ„์— ๋”ฐ๋ฅด๋ฉด ์‚ฌ๋ชจํˆฌ์žํŽ€๋“œ ์šด์šฉ์‚ฌ ํฌ๋ ˆ์ŠคํŠธํŒŒํŠธ๋„ˆ์Šค๋Š” ์ตœ๊ทผ ํŠธ๋ฆฟ์ง€์— 700์–ต์›์„ ํˆฌ์žํ–ˆ๋‹ค. ๊ฑฐ๋ž˜ ๋Œ€์ƒ์€ ๊ตฌ์ฃผ ์ผ๋ถ€์™€ ์‹ ์ฃผ๋‹ค. ํฌ๋ ˆ์ŠคํŠธํŒŒํŠธ๋„ˆ์Šค๋Š” 2018๋…„ ์ฒซ ํˆฌ์ž๋กœ ์ธ์—ฐ์„ ๋งบ์€ ์ดํ›„ ํŠธ๋ฆฟ์ง€๊ฐ€ ๋งค๋…„ ๊ธ‰๊ฒฉํžˆ ์„ฑ์žฅํ•˜์ž ์ง€์†์ ์œผ๋กœ ํ›„์† ํˆฌ์ž๋ฅผ ๋‹จํ–‰ํ–ˆ๋‹ค. ์ง€๋‚œํ•ด์—๋„ 100์–ต์›์„ ํˆฌ์žํ–ˆ๋‹ค. ํŠธ๋ฆฟ์ง€๊ฐ€ ๊ตฌ์ถ•ํ•œ ๋†์‹ํ’ˆ ๋ฌด์—ญ๊ฑฐ๋ž˜ ํ”Œ๋žซํผ์ด ์„ธ๊ณ„ ์‹œ์žฅ์—์„œ ์ธ์ •๋ฐ›์œผ๋ฉด์„œ ์ถ”๊ฐ€ ์„ฑ์žฅ ๊ธฐ๋Œ€๊ฐ์ด ๋ฐ˜์˜๋œ ๊ฒฐ๊ณผ๋‹ค.

2014๋…„ ์„ค๋ฆฝ๋œ ํŠธ๋ฆฟ์ง€๋Š” ์ „ ์„ธ๊ณ„ ๋†์‹ํ’ˆ ์ƒํ’ˆ์— ๋Œ€ํ•œ ๋””์ง€ํ„ธ ๋ฌด์—ญ๊ฑฐ๋ž˜ ํ”Œ๋žซํผ์„ ์ œ๊ณตํ•˜๋Š” ํšŒ์‚ฌ๋‹ค. ํŠธ๋ฆฟ์ง€๋Š” ํ•œ๊ตญํˆฌ์ž๊ณต์‚ฌ์™€ ๋„์ด์น˜๋ฑ…ํฌ์—์„œ ๊ธ€๋กœ๋ฒŒ ํŠธ๋ ˆ์ด๋”ฉ ๋ฐ ํˆฌ์ž ์—…๋ฌด๋ฅผ ๋งก์•˜๋˜ ์‹ ํ˜ธ์‹ ๋Œ€ํ‘œ๊ฐ€ ์ „๋ฌธ ์ธ๋ ฅ๋“ค๊ณผ ํ•จ๊ป˜ B2B ๊ธ€๋กœ๋ฒŒ ํ”Œ๋žซํผ์ด๋ผ๋Š” ๋…ํŠนํ•œ ์‚ฌ์—…๋ชจ๋ธ์„ ๊ตฌ์ƒํ•˜๋ฉฐ ์ถœ๋ฐœํ–ˆ๋‹ค.

ํ”Œ๋žซํผ ๋ชจ๋ธ์˜ ํ•ต์‹ฌ์€ ๊ธฐ์กด ๊ธ€๋กœ๋ฒŒ ๋ฌด์—ญ ์‹œ์žฅ์—์„œ ์ˆ˜์š”์ž์™€ ๊ณต๊ธ‰์ž๊ฐ„ ์ง์ ‘ ๊ฑฐ๋ž˜๋ฅผ ๊ฐ€๋กœ๋ง‰์•˜๋˜ ์ •๋ณด์˜ ๋น„๋Œ€์นญ์„ฑ, ์ƒํ˜ธ ์‹ ๋ขฐ์„ฑ ๋ถ€์žฌ, ๊ฑฐ๋ž˜์˜ ๋ณต์žกํ•จ์„ ํ•ด๊ฒฐํ•˜๋Š”๋ฐ ๋ฐฉ์ ์ด ์ฐํ˜€์žˆ๋‹ค. ๋†์‹ํ’ˆ ์‹œ์žฅ ์ •๋ณด๋ฅผ ์‹ค์‹œ๊ฐ„์œผ๋กœ ์ˆ˜์ง‘ยท๋ถ„์„ํ•˜๊ณ  ๋†์‹ํ’ˆ ๋ถ„์•ผ, ํŠนํžˆ ์‹ ์„ ์‹ํ’ˆ์˜ B2B ํ”Œ๋žซํผ์„ ๊ตฌ์ถ•ํ•˜๋Š”๋ฐ ์„ฑ๊ณตํ•ด ์—…๊ณ„์˜ ๊ด€์‹ฌ์„ ๋ชจ์•˜๋‹ค.

ํŠธ๋ฆฟ์ง€๋Š” ์‚ฌ์—… ๋ชจ๋ธ์˜ ํ™•์žฅ์„ฑ๊ณผ ๋…ํŠนํ•จ์„ ์ธ์ •๋ฐ›์•„ 2016๋…„ ์ฒซ ํˆฌ์ž ์œ ์น˜์— ์„ฑ๊ณตํ–ˆ๋‹ค. ์†Œํ”„ํŠธ๋ฑ…ํฌ๋ฒค์ฒ˜์Šค๊ฐ€ ํŠธ๋ฆฟ์ง€์˜ ๊ฐ€๋Šฅ์„ฑ์„ ๋†’๊ฒŒ ํ‰๊ฐ€ํ•ด ์‹œ๋ฆฌ์ฆˆA์— 30์–ต์›์„ ํˆฌ์žํ–ˆ๋‹ค. 2018๋…„ 4์›”์—๋Š” ํฌ๋ ˆ์ŠคํŠธํŒŒํŠธ๋„ˆ์Šค๋กœ๋ถ€ํ„ฐ 30์–ต์›, ์†Œํ”„ํŠธ๋ฑ…ํฌ๋ฒค์ฒ˜์Šค์—๊ฒŒ 5์–ต์›์˜ ์ž๊ธˆ์„ ์œ ์น˜ํ–ˆ๋‹ค. ๋น„์Šทํ•œ ์‹œ๊ธฐ ๋ฏธ๊ตญ ๊ธˆ์œต์‚ฌ์ธ ์•กํ‹ฐ๋ฒˆํŠธ์บํ”ผํƒˆ๋„ ์•ฝ 22์–ต์›์„ ํˆฌ์žํ–ˆ๋‹ค. ๋‹น์‹œ ํŠธ๋ฆฟ์ง€์˜ ๊ธฐ์—…๊ฐ€์น˜๋Š” 1500์–ต์›์œผ๋กœ ์ฑ…์ •๋๋‹ค.

ํ”Œ๋žซํผ ๋ชจ๋ธ์ด ๋ณธ๊ฒฉ์ ์œผ๋กœ ์ƒ์—…ํ™”๋˜๋ฉด์„œ ๊ธฐ์—…๊ฐ€์น˜๊ฐ€ ๋น ๋ฅด๊ฒŒ ์˜ฌ๋ž๋‹ค. ํŠธ๋ฆฟ์ง€๋Š” ํ˜„์žฌ 1200๊ฐœ ์ด์ƒ์˜ ์ƒํ’ˆ์— ๋Œ€ํ•œ 100์–ต๊ฐœ ์ด์ƒ์˜ ๋ฌด์—ญ๋ฐ์ดํ„ฐ๋ฅผ ๋ณด์œ ํ•˜๊ณ  ์žˆ๋‹ค. ์—ฌ๊ธฐ์— 6์–ต๊ฐœ์˜ ๊ฐ€๊ฒฉ ๋ฐ์ดํ„ฐ, 1000๋งŒ๊ฐœ ์ด์ƒ์˜ ๊ณต๊ธ‰์ž, ์ˆ˜์š”์ž์˜ ์ •๋ณด๋ฅผ ์ œ๊ณตํ•˜๊ณ  ์žˆ๋‹ค. ์ง€๋‚œํ•ด ๋ง์—๋Š” ๋งˆ์ผ“ ์ธํ…”๋ฆฌ์ „์Šค(์‹œํ™ฉ) ์„œ๋น„์Šค๋ฅผ ์ถœ์‹œํ•ด ์ „์„ธ๊ณ„ ์œ ํ†ต, ๋ธŒ๋žœ๋“œ, ์ปจ์„คํŒ… ํšŒ์‚ฌ๋“ค์ด ์œ ๋ฃŒ ๊ตฌ๋…์„ ํ•˜๊ณ  ์žˆ๋‹ค.

ํŠธ๋ฆฟ์ง€๋Š” ๋จธ์‹ ๋Ÿฌ๋‹ ๊ธฐ์ˆ ๊ณผ ์ „ ์„ธ๊ณ„ 60์—ฌ ๋ช…์˜ ํ˜„์ง€ ๋ฌด์—ญ ์ „๋ฌธ๊ฐ€๋ฅผ ํ”„๋กœ์ ํŠธ ๋งค๋‹ˆ์ €(EM)๋กœ ์ฑ„์šฉํ•ด ๊ฒ€์ฆ ๊ฐ€๋Šฅํ•œ ๊ณต๊ธ‰์ž๋ฅผ ํ™•๋ณดํ•˜๋ฉด์„œ ๊ฒฝ์Ÿ๋ ฅ์ด ๋ถ€๊ฐ๋๋‹ค. ํŠนํžˆ ์‹ ์ข…์ฝ”๋กœ๋‚˜๋ฐ”์ด๋Ÿฌ์Šค์ฆํ›„๊ตฐ(์ฝ”๋กœ๋‚˜19) ํ™•์‚ฐ์œผ๋กœ ์ˆ˜์š”์ž๋“ค์ด ๋†์‹ํ’ˆ ๊ณต๊ธ‰ ์ฑ„๋„์„ ์ฐพ๋Š”๋ฐ ์–ด๋ ค์›€์„ ๊ฒช์ž ๋น„๋Œ€๋ฉด ํ’€ํ•„๋จผํŠธ ์„œ๋น„์Šค๋ฅผ ์ง€๋‚œํ•ด 4๋ถ„๊ธฐ์— ์ถœ์‹œํ–ˆ๋‹ค. ์ˆ˜์š”์ž๊ฐ€ ์ฃผ๋ฌธ๋งŒ ๋„ฃ์œผ๋ฉด ํ˜„์ง€ ๋†์žฅ ์‹ค์‚ฌ๋ถ€ํ„ฐ ๊ณ„์•ฝ ํ˜‘์ƒ, ํŒจํ‚ค์ง•, ์šด์†ก๊นŒ์ง€ ๋ชจ๋“  ๊ณผ์ •์„ ๋Œ€ํ–‰ํ•ด์ค€๋‹ค. ํ’€ํ•„๋จผํŠธ ์„œ๋น„์Šค๋ฅผ ํ†ตํ•œ ๊ฑฐ๋ž˜์•ก์€ ๋งค๋‹ฌ 2๋ฐฐ์ˆ˜๋กœ ๋Š˜์–ด๋‚  ์ •๋„๋กœ ๋น ๋ฅด๊ฒŒ ์„ฑ์žฅํ•˜๊ณ  ์žˆ๋‹ค.

์ด๋ฒˆ์— ํ™•๋ณดํ•œ ํˆฌ์ž๊ธˆ์„ ๋ฐ”ํƒ•์œผ๋กœ ํ”„๋กœ์ ํŠธ๋งค๋‹ˆ์ €๋ฅผ ๋Œ€ํญ ์ฑ„์šฉํ•ด ๊ธ€๋กœ๋ฒŒ ๊ฒฝ์Ÿ๋ ฅ์„ ํ•œ์ธต ๋†’์ธ๋‹ค๋Š” ๊ณ„ํš์ด๋‹ค. ํ”Œ๋žซํผ ๊ฑฐ๋ž˜์•ก์ด ๋น ๋ฅด๊ฒŒ ์ฆ๊ฐ€ํ•˜๋Š” ๋งŒํผ ์กฐ์†ํ•œ ์‹œ์ผ๋‚ด ์œ ๋‹ˆ์ฝ˜ ๊ธฐ์—…์œผ๋กœ ๋ฐœ๋‹์›€ํ•  ๊ฒƒ์œผ๋กœ ์ „๋ง๋œ๋‹ค.

๋”๋ฒจ ์กฐ์„ธํ›ˆ ๊ธฐ์ž

http://thebell.co.kr/free/content/ArticleView.asp?key=202106091120166200101936&lcode=00&page=1&svccode=00

ํฌ๋ ˆ์ŠคํŠธํŒŒํŠธ๋„ˆ์Šค, ์ œ์ฃผ๋งฅ์ฃผ ์ƒ์žฅ ์ฒซ๋‚  ์ผ๋ถ€ ์ฃผ์‹ ์ฒ˜๋ถ„โ€ฆ 4๋ฐฐ ์ˆ˜์ต ๊ฑฐ๋‘ฌ

June 10th, 2021 Posted by News, Uncategorized 0 thoughts on “ํฌ๋ ˆ์ŠคํŠธํŒŒํŠธ๋„ˆ์Šค, ์ œ์ฃผ๋งฅ์ฃผ ์ƒ์žฅ ์ฒซ๋‚  ์ผ๋ถ€ ์ฃผ์‹ ์ฒ˜๋ถ„โ€ฆ 4๋ฐฐ ์ˆ˜์ต ๊ฑฐ๋‘ฌ”

์‚ฌ๋ชจํŽ€๋“œ(PEF) ์šด์šฉ์‚ฌ ํฌ๋ ˆ์ŠคํŠธํŒŒํŠธ๋„ˆ์Šค๊ฐ€ ์ œ์ฃผ๋งฅ์ฃผ ํˆฌ์ž๋กœ 5๋…„ ๋งŒ์— ์•ฝ 4๋ฐฐ ์ˆ˜์ต์„ ๊ฑฐ๋‘” ๊ฒƒ์œผ๋กœ ๋‚˜ํƒ€๋‚ฌ๋‹ค.

2์ผ ๊ธˆ์œต๊ฐ๋…์› ์ „์ž๊ณต์‹œ์— ๋”ฐ๋ฅด๋ฉด ์ œ์ฃผ๋งฅ์ฃผ 3๋Œ€ ์ฃผ์ฃผ์˜€๋˜ โ€˜์œ ํ•œํšŒ์‚ฌ ์—ํ”„ํ”ผํŒŒ์ธํŠธ๋ฆฌ1ํ˜ธโ€™๋Š” ์ง€๋‚œ๋‹ฌ 26์ผ ์ œ์ฃผ๋งฅ์ฃผ ์ƒ์žฅ ์ฒซ ๋‚  ๋ณด์œ  ์ฃผ์‹ 320๋งŒ์ฃผ(5.71%) ์ค‘ 112๋งŒ์ฃผ(2%)๋ฅผ ์žฅ๋‚ด์—์„œ ๋งค๊ฐํ–ˆ๋‹ค.

์—ํ”„ํ”ผํŒŒ์ธํŠธ๋ฆฌ1ํ˜ธ๋Š” ์ œ์ฃผ๋งฅ์ฃผ ์ƒ์žฅ ์ „ ์ „์ฒด ๋ณด์œ  ์ฃผ์‹ ์ค‘ 112๋งŒ์ฃผ(2%)์— ๋Œ€ํ•ด 1๊ฐœ์›” ๋ณดํ˜ธ์˜ˆ์ˆ˜๋ฅผ, 96๋งŒ์ฃผ(1.71%)์— ๋Œ€ํ•ด์„œ๋Š” 3๊ฐœ์›” ๋ณดํ˜ธ์˜ˆ์ˆ˜๋ฅผ ๊ฑธ์—ˆ๋‹ค. ์ƒ์žฅ ๋‹น์ผ ๋ณดํ˜ธ์˜ˆ์ˆ˜๊ฐ€ ๊ฑธ๋ฆฌ์ง€ ์•Š์€ ๋ฌผ๋Ÿ‰์„ ์ „๋ถ€ ์ฒ˜๋ถ„ํ•œ ๊ฒƒ์ด๋‹ค.
์ฒ˜๋ถ„ ๋‹จ๊ฐ€๋Š” ์ฃผ๋‹น 4876์›์œผ๋กœ, ์•ฝ 55์–ต์›์„ ํ˜„๊ธˆํ™”ํ–ˆ๋‹ค. ์•ž์„œ ์—ํ”„ํ”ผํŒŒ์ธํŠธ๋ฆฌ1ํ˜ธ๋Š” 2016๋…„ 11์›” ์ œ์ฃผ๋งฅ์ฃผ์— ์ด 40์–ต์›์„ ํˆฌ์žํ•œ ๋ฐ” ์žˆ๋‹ค. ์ด๋ฒˆ ๋งค๊ฐ์œผ๋กœ ํˆฌ์ž๊ธˆ ์ด์ƒ์„ ํšŒ์ˆ˜ํ–ˆ๋‹ค.

์ˆ˜์ต๋ฅ ๋„ ๋›ฐ์–ด๋‚˜๋‹ค. ์—ํ”„ํ”ผํŒŒ์ธํŠธ๋ฆฌ1ํ˜ธ๊ฐ€ ์ฒ˜์Œ ์ œ์ฃผ๋งฅ์ฃผ์— ํˆฌ์žํ•  ๋‹น์‹œ ์ฃผ๋‹น ๋‹จ๊ฐ€๋Š” 1250์›์ด์—ˆ๋‹ค. ์•ฝ 5๋…„ ๋งŒ์— 290%์ด์ƒ์˜ ์ˆ˜์ต์„ ๊ฑฐ๋’€๋‹ค.

์—ํ”„ํ”ผํŒŒ์ธํŠธ๋ฆฌ1ํ˜ธ๋Š” ์‚ฌ๋ชจํŽ€๋“œ ์šด์šฉ์‚ฌ โ€˜ํฌ๋ ˆ์ŠคํŠธํŒŒํŠธ๋„ˆ์Šคโ€™๊ฐ€ ์กฐ์„ฑํ•œ ๋ธ”๋ผ์ธ๋“œํŽ€๋“œ๋‹ค. ํฌ๋ ˆ์ŠคํŠธํŒŒํŠธ๋„ˆ์Šค๋Š” 2016๋…„ ์„ค๋ฆฝ๋œ PEF ์šด์šฉ์‚ฌ๋กœ ํ•œ์Šน ๋Œ€ํ‘œ๊ฐ€ ์ด๋Œ๊ณ  ์žˆ๋‹ค.

ํ•œ ๋Œ€ํ‘œ๋Š” ๋ฏธ์‹œ๊ฐ„ ๋Œ€ํ•™๊ต ๊ฒฝ์ œํ•™๊ณผ, ์›Œ์‹ฑํ„ด๋Œ€ ๋กœ์Šค์ฟจ์„ ์กธ์—…ํ•˜๊ณ  ๋ฏธ๊ตญ PEF ์šด์šฉ์‚ฌ ํฌ๋ ˆ์ธํŒŒํŠธ๋„ˆ์Šค, BRV์บํ”ผํƒˆ๋งค๋‹ˆ์ง€๋จผํŠธ ๋“ฑ์„ ๊ฑฐ์นœ ํˆฌ์ž ์ „๋ฌธ๊ฐ€๋‹ค.

ํ•œํŽธ ์ œ์ฃผ๋งฅ์ฃผ๋Š” ์ƒ์žฅ ์ฒซ ๋‚  ๊ณต๋ชจ๊ฐ€ 3200์›๋ณด๋‹ค 49% ๋†’์€ 4780์›์— ์‹œ์ดˆ๊ฐ€๊ฐ€ ํ˜•์„ฑ๋œ ํ›„ ์žฅ์ค‘ 6040์›๊นŒ์ง€ ์˜ฌ๋ž๋‹ค๊ฐ€ 4900์›์— ์žฅ์„ ๋งˆ๊ฐํ–ˆ๋‹ค. ์ „๋‚  ์ข…๊ฐ€๋Š” 4765์›์ด๋‹ค.

์žฅํšจ์› ๊ธฐ์ž specialjhw@asiae.co.kr

https://view.asiae.co.kr/article/2021060207393292073